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A new ice cream shop is coming to 115 Montague Street, almost directly across from the country’s first Haagen Dazs. Emack & Bolio’s is a rock-n-roll themed chain originating in Boston.

They’ve taken the space that was vacated by Connecticut Muffin earlier this year after the rent got too d*mn high. Curious peepers can see purple-painted columns above the brown paper.