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We never cease to be amazed by home owners who, in this day and age, will hire a broker whose marketing scope is limited to a small sign in the window with a cell phone number. Such is the case at 52 Strong Place, a four-unit house in Cobble Hill that appears to have been the victim of an unfortunate facade renovation a few decades ago. (Lost City calls the house “the street’s ugly duckling.”) Given the number of units and the condition of the exterior, it seems unlikely that the interior will have much to recommend it. Which makes the asking price, which a tipster found out by calling the broker, all the more surprising: $2,499,000. Bonkers, right? The broker is Welcome Home Realty, 917-495-9569. Update: Thanks to the reader who tracked down the listing and some photos here. GMAP P*Shark


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  1. i wouldn’t say 6-ish blocks is ‘one hell of a long haul to any subway’. Seriously this is an amazing movie-set like block. Well worth the walk…if the house wasn’t so crappy.

  2. I agree with most of your points, Nokilissa. It would take a lot of money probably 500K+, and 9-12 months, to make this into the beautiful 2 family house people want.
    The pros:
    its location on a quiet beautiful street in landmarked Cobble Hill
    the L-shaped backyard
    the cons:
    estate condition (with questions about the potential inside, considering the horrible-looking job done on the façade)
    renters with the last lease ending in September of 09

    You could buy a house equally well-located and beautifully renovated for about $2.5 right now, so clearly the ask is ridiculous. I think it could find a buyer for 1.7 or 1.8, if the sellers are willing.

  3. Am I missing something or is that one hell of a long haul to any subway? And yes, this price is bonkers. It would take a ton of money to get it into classic two family shape, which is what most buyers appear to be looking for. And it simply isn’t a gracious brownstone. If it were, perhaps the ask is considered reasonable, but it isn’t and needs a lot of work on top of that.

  4. looking at realtor listing there is nothing that looks like a regulated tenant. Rent roll too high. And they list the lease end dates. To be regulated in this type bldg you would be RC and there would be no lease.

  5. I’m no team bull member, but that’s not going for half off. Great location – the land alone would probably go for more than a million. Owner is probably not very motivated. If they don’t get a good offer, stay put and live on 74K rent income a year. Not a bad option – and I’d trade my 401k for that retirement plan.

    My guess is if it sells it will be in the $2M ballpark.

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