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Desperate times call for desperate measures. What to do when the market tanks on you mid-construction? Buy some different shades of green paint and apply liberally. We shall see whether the paint job will translate into sales at the 10-unit, Scarano-designed 804 Bergen Street. Bets? GMAP


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  1. I live next door and every night when I come home have to look at how ugly that building is. It makes me nauseous when I see it.

    That said, the little tree that is stuck in the fence was mine and thrills me to no end whenever I see it.

    I am more curious about the empty lot across the street. Contruction started on it last spring, lasted all of two months and no one has been back since.

  2. So what do you guys Really Think of the quartet of houses on Carroll betw 6-7th Avs which are painted yellow, white and blue (ims)? I think they’re a welcome change from the drabness that surrounds me.

  3. How ’70s looking!

    But, back then, stuff like this was done in a pathetic attempt to give a fresh look to run down buildings (without making any substantive improvements). It wasn’t done for new construction, even shoddy dreck like this.

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