Surprise Opening for Van Leeuwen in Boerum Hill
On Friday Gothamist reported that the Van Leeuwen ice cream truck was opening a permanent location in Boerum Hill this weekend. We stopped by 91 Bergen (right outside the subway stop) yesterday and the place was hopping. We like how the storefront turned out, too. Did anyone try it this weekend? GMAP
On Friday Gothamist reported that the Van Leeuwen ice cream truck was opening a permanent location in Boerum Hill this weekend. We stopped by 91 Bergen (right outside the subway stop) yesterday and the place was hopping. We like how the storefront turned out, too. Did anyone try it this weekend? GMAP
I’ll try it at some point.
If it tastes good enough to justify the price, I’ll return.
If it doesn’t, I won’t return.
Isn’t this how people do things?
I went over the weekend and was pretty disappointed — the cappucino I had was grainy and the milk, which was whole milk, didn’t come out creamy but rather bubbly as if she had frothed skim milk. Also, it was really cold in the shop.
The Ice Cream at Blue Marble around the corner is significantly better.
I can walk into any starbucks and spend $5 or more on some fancy frou-frou latte. But I can still go to any of those mobile coffee carts on any corner of Manhattan or standard bodega and get a plain cup o coffee for $1. I think this proves what Montrose Morris said before – just because someone is making a high-end expensive version of something doesn’t mean it will impact on the low-end. It is rob who is wronger…
quote:
“The Victorian look of our Web site”
haaaaaaaaaaaaaaaaaate these people
*rob*
^^this
you all buy into this stupid marketing. hagaan daaz from your bodega freezer is cheaper and uses the same ingredients and actually makes it taste good.
the sundae from roberta’s with olive oil gelato is the troof tho.
“Sadly, I think the marketing is just as important as the product,†said Benjamin Van Leeuwen, an owner of Van Leeuwen Artisan Ice Cream, a New York company that has expanded its fleet of butter-yellow ice cream trucks to five after just two years in business, and recently opened a scoop shop in Greenpoint, Brooklyn. (A small serving is $3.60, plus tax.) “The Victorian look of our Web site, the botanical drawings and especially the color of our trucks seemed to make a huge difference,†he said.
http://www.nytimes.com/2010/08/04/dining/04icecream.html?pagewanted=all
quote:
For those who want non-elitist ice cream, Baskin Robbins is across the street.
aw, a suburbs joke from someone who probably from the suburbs. how quaint.
*rob*
Saw this the other day and it looks great.
For those who want non-elitist ice cream, Baskin Robbins is across the street.
Rob, that is funny. I can’t stand those Yelp reviews. At least mine was short.
I have not been too impressed with the other ice creams in New York.
Oh — I was in San Francisco last week and tried the salted caramel at Bi-Rite. It was unbelievably good. I have no idea how they make it taste that good. It cost a fortune.