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JCPenney is prepping for opening day, August 29, in Gateway Center, the mall in East New York where Walmart had once hoped to locate. The store, JCPenney’s first in Brooklyn, will have a few “Brooklyn-centric touches, including murals of borough landmarks,” said a story in The New York Daily News.

JCPenney will be anchoring Phase II of the big, surburgan-style mall, developed by Related Companies. It joins Target, Home Depot, BJ’s Wholesale Club, Best Buy, Red Lobster and Olive Garden, among other retailers. The store will be smaller than most JCPenney stores at 124,000 square feet and will use 45 percent less energy than a typical (and bigger) store, according to Forbes. There will be high efficiency heating and cooling units, energy-saving LED lights, double insulation, and motion sensors to dim lights in areas not in use. The 605,000-square-foot mall is at 501 Gateway Drive near Shore Parkway and Pennsylvania Avenue at the southern end of East New York close to the water.

JCPenney Opening First Brooklyn Store [NY Daily News]
A Preopening Visit Reveals Exciting New JCPenney Store in Brooklyn [Forbes]
Photo by Jimmy Legs


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