hakimjeffries42011.jpgAssemblyman Hakeem Jeffries is a man on a mission, a mission to stem the tide of broker-named neighborhoods like “ProCro” and “Greenwood Heights”! According to City Room, Jeffries is going to introduce a bill next week that would require new names for neighborhoods get approved by community boards, the City Council and the mayor. The bill calls for fining brokers who use unofficial names in their listings and, perhaps, suspending their licenses. City Room quotes Jeffries as saying that real estate agents “are allowed to essentially pull names out of thin air in order to rebrand a neighborhood and have the effect of raising rents or home prices.” A senior vice president for the Real Estate Bard of New York, meanwhile, says it would be “difficult to legislate the use of an official name when these neighborhood names are not legally defined.” Still: BoCoCa, we hardly knew ye.
‘SoBro’ and ‘ProCro’ No Joke to Assemblyman [City Room]
Assemblyman Wants To Prevent Realtors From Renaming Neighborhoods [NY1]


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  1. “The first person to post (dirty hipster) assumed Mr. Jeffries lived in a neighborhood without these problems.”

    No, I was being sarcastic. Problems like this are not important. I’m pretty sure there’s other quality of life issues in his district he should be addressing first before taking on this (non) issue.

  2. The first person to post (dirty hipster) assumed Mr. Jeffries lived in a neighborhood without these problems. Mr. Jeffries actualy lives right on the Prospect Heights side of the Prospect Heights/Crown Heights border. Ironically this part of Prospect Heights has gentrified substantially in the last few years, and quite a few brokers have tried expanding the boundaries of the neighborhood to include the first few blocks of Crown Heights.

  3. I call my neighborhood by the original, pre-bering-strait-migration name, ” “.

    Can’t get much more authentic than that, mofos.

    This is silly. Call your neighborhood whatever you want. Draw your boundaries wherever you want. Get back to me when it affects my life. I’m sitting on kingston enjoying my little piece of park slope northeast.

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