House of the Day: 524 3rd Street

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When Albert Einstein said, “The definition of insanity is doing the same thing over and over again and expecting different results,” he might well have been anticipating the drawn-out marketing campaign for 524 3rd Street. The limestone house hit the market in early 2008 with a price tag of $3,225,000. By the spring of 2009, it was down to $3,000,000, but still no takers. By the spring of this year, it was down to $2,600,000. After disappearing for a few months, the listing popped up again just before Christmas with the same asking price and, unbelievably, the same depressing photos. If a house doesn’t sell for three years and the listing has dark, cluttered photos, spend a couple of hundred bucks for a new shoot. Especially if it’s actually a nice house like this one. Seems like Broker 101 to us.
524 3rd Street [Brown Harris Stevens] GMAP P*Shark
HOTD 4/21/09: 524 3rd Street [Brownstoner]
HOTD 3/11/08: 524 3rd Street [Brownstoner]

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