Some local Bed Stuy-ers are dropping a cool $150,000 on a rebranding effort aimed at making the nabe’s dangerous rep a thing of the past. The business and community leaders behind the effort are hoping the long-time motto “Bed Stuy Do or Die” will soon be replaced by “Bed Stuy and Proud of It.” We know which one we think is catchier! For the more real estate-inclined, we’d suggest a couple of alternatives: “Bed Stuy, Prices are High” or “Bed Stuy, Buy, Buy, Buy!” Any other suggestions?
Say It Loud: Bed Stuy and Proud [NY Daily News]
Bed Stuy Debuts “Proud” Slogan [NY Post]


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  1. I am currently looking into buying a condo on Macon between Thomas Boyland and Saratoga. Its a great deal. I am told that is the end of Bed Stuy and it intersects with Bushwick and Brownville. It is close to Broadway the J Train and about 7 blocks from the Ralph Avenue C train but I drive. I am single professional female so I am kind of worried about the crime in that area. I am told that things are changing rapidly. Is anyone familiar with this area or can offer some advice. I lived in Clinton Hill before on Grand and Gates Avenue and the end of my block is kind of rough even though the prices are out of control.

  2. i just moved to the stuyvesant heights area a week ago…….i would have never necessarily looked to move into the area, but i needed affordable housing . i’m paying $1150 for a 1.5 br. , and there is no way i could afford manhattan rents. i think that with anything…people make statements and judge incorrectly because of ignorance and misinformation. this is my new ‘hood, so i’ve decided to do the research- find out what’s going on, read about the historical and socio-economic past of the area, and figure out how I can make an impact on where i live. it is easier to just sometimes just look at politicians….i think that we all have responsibilities if you live there!! to be honest, i am still cautious about the area, but you need to be that way regardless!! i ask store owners questions…who is so, and so, are they aw’ight? etc etc. i want people to know who i am as well so that they can look out for me.

    with that being said, i look forward to living here and creating “home”. who knows….i might even buy…

  3. I was born and raised in Bed-Stuy…Macon St. to be exact. The most drama I got caught up in was a robbery at the corner store when I was ten.

    I left to go into the military when I was 18 and vowed to never return. Low and behold, I am now in my 30’s, own two beautiful brownstones, am opening a business in the area, and am raising 3 beautiful children, all in the same place I swore I would never live as an adult. 2 of my children are in private school and the oldest is in a public school. My children love living here and we find the neighbors and other children pleasant (although children will go through drama regardless).

    Yes there is crime here just like any other place. But because Bed-Stuy is known for high crime we tend to hear about it more frequently than other neighborhoods. But just because you don’t hear about it doesn’t mean it doesn’t happen.

    For all of the people saying it is a war zone is definitely untrue. I’ve been in a war, the Gulf War, and living in Bed-Stuy is nothing compared to what I’ve seen going on over there. Yes, it is becoming very diverse. When I was growing up here, you wouldn’t dare see a white person riding a bike down the street when the sun was going down. Now, they are all over and I couldn’t be happier. Whatever it takes to get the thugs out, I’m fine with.

    So for those of you new to the area, welcome and hopefully you will love it just as much as I do.

  4. Bed Stuy isn’t bad, but if you’ve seen Spencer or Malcolm X and heard all the gun shots, then you’d have a clearer picture.

    It’s definately not a bad place to live – the people can be friendlier than, say, a primarily Hasidic neighborhood if you’re not Hasidic. There are gun shots and drug deals on the streets almost every night, but if you mind your business you’ll be fine.

  5. LISTEN ALL THEY ARE RIGHT BED STUY IS A WAR ZONE!!!! IF YOU ARE BIDDING ON A BROWNSTONE. HAHAHAHA! See if this person that is posting the negative comment was actually out there trying to purchase a Brownstone in Bed Stuy they would know where the war is being held. I have been here with my family (husband, wife, two small children) for almost a year and we have been looking….We are finally in contract for a beautiful home in Stuy Heights, but that was only after three bidding wars, a shady realtor and alot of tears. So buy people the only COLOR THAT MATTERS OVER HERE IS GREEEEEEEEEEEEN. And I am going to raise my children here…It’s up to the parent to TEACH RIGHT FROM WRONG!!! FURTHERMORE we are not YUPPIES…I guess we would be BUPPIES. HAHAHAHA!! Have a laugh.

  6. I’m fairly new to NY and I keep hearing about Bedford-Stuyvesant and that the area is going through some kind of renaissance. I currently rent a studio apt in Park Slope, and my girlfriends father who is a real estate broker says it’s the next hot spot. He told her that the artists and gays are moving there so in addition to real estate prices going up, cafes, restaurants and trendy shops will surely follow.

    Her father and I don’t get along to well – he’s such a know it all. But anyway, does anyone know if this is true? I’m looking to buy something that’s relatively affordable here in Brooklyn.

    Thanks.

  7. Some of the comments here are quite amusing. It makes me wonder what the motivation of some of the writers is. I recently bought a brownstone in Stuyvesant Heights which makes me biased – but I am confident and optimistic about the neighborhood – at least that portion which is near the A/C line.

    I am really surprised by some of the posters who seem to be trying to paint the neighborhood as a war zone. It’s not perfect – but such a portrayal is clearly inaccurate. I wonder why they want to perpetuate an inaccurate portrait of the neighborhood. That being said, the same can be said about the neighborhood’s boosters. Clearly all recent buyers have an interest in highlighting the positive in order to bring in more buyers and “gentrifiers” to increase the value of their homes.

  8. I have been living in Bed Stuy for the past year and a half and all of the negative comments are quite amusing. Thank you for the controversy, because the more doubters there are, the more opportunity to buy up these gorgeous brownstones and become independently wealthy!!!. 5 years from now one of these same doubters will be asking me… “How much is rent for the second floor?”… and when I say “$3000 and you can meet me at the corner cafe to drop off your rent + security”…I will be laughing all the way to the BANK!!!

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