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  1. CG_ups, I don’t do massive in-depth research. I scan the b/s, I/S, C/F but mainly focus on business model. if something’s business model looks cracked, I wait to short it and vice versa on the long side. In order for me to get good real on business model, I have to focus on stuff I know real well or can learn it quickly

  2. m4l – a lot of people feel most comfortable investing in areas where they are consumers. my only advice would be that headline sales numbers and general company strategy are only a small piece of the puzzle. I don’t know how in depth your research is, but with 5 holdings, hopefully you are checking out the sec filings (at least quarterly 10-Q) and earnings reports, ideally 8-k’s as well. all of it can be gotten for free via the sec website. as a credit person, i’m always a bit baffled how equities people can come up with pricing and not take so much into consideration, so be wary of stock reports as well.

  3. I love those long exchanges cause that’s where I learn new words which reminds me that I miss BRG anticipating which words give me trouble then pre-emptive post pronounciations & definitions for me.

    “caricuture” – entered into word bank

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