An Add-On at 150 4th Avenue
There hasn’t been a ton of change since we last checked in on the huge Ismael Leyva-designed development at 150 4th Avenue in May, but we did notice something interesting around the corner. This is a little addition off the side, so it looks like the development is curling right around that older corner building….
There hasn’t been a ton of change since we last checked in on the huge Ismael Leyva-designed development at 150 4th Avenue in May, but we did notice something interesting around the corner. This is a little addition off the side, so it looks like the development is curling right around that older corner building. The permits list it as a part of 150 4th. We wonder if they’ll be marketed as floor-through “luxury” alternatives to the 95-units in the larger development. (Also, it doesn’t look like this guy popped up in the rendering, as far as we can tell.)
150 4th Avenue Revealing its True Colors [Brownstoner]
150 4th Avenue: Past, Present, and Future [Brownstoner]
150 4th Avenue Getting Tall Quickly [Brownstoner]
Development Watch: 150 4th Avenue [Brownstoner] GMAP
Pete – Great article thanks – it is always amazing to see how wrong the so called ‘experts’ get it.
And to further add to the discussion, if were calling it, how does this stand up any better than this snooze: http://bstoner.wpengine.com/brownstoner/archives/2010/07/272_19th_street.php#comments
“Puke’s my POV. Uninspired craptarchitecture.
Please tell me this, what makes this not worthy of my “puke” comment? What brings this subpar design up to par or even above?
…crickets…
we all shopped Moe Ginsburg….that old elevator and the huge loft with racks and racks.
This bldg is hard to figure out — does that look like duplex on top?
I found this on the web:
http://www.cpexre.com/documents/1504thAvenue.pdf
It’s an ad for the retail space in the building and has a rendering of the building included. Niceo see that some of the new buildings will hopefully add to the retail mix in the area.
Pete;
You know what’s funny. I REMEMBER that article when it came out!!!! Yeah, you’re right – same debate 31 years ago. The ads in that NYM are a scream. I particularly liked the ad for Mo Ginsburg. When I first started working, that’s where I would go for my suits.
AJ;
I’ll add to 11217’s question. All we know right now is its general form, its brick (pretty good quality, in sync with the nabe) and that it will have large windows facing the street. None of the detailing is in place. Can you please enlighten us as to how you know the building is already worthy of your “Puke” comment?
benson,
if still reading, I found this article and thought you might find interesting. From 1979…..
http://bk.ly/sZu
Same old talk of gentrification 31 years ago. But interesting on outlook for city turned out much better than people thought. But some seeds of what has happened already started.
All new construction should be Torens in various sizes.
Given that most buildings in the city are brick boxes, I’m curious to know what would live up to your standards, Action…?
Seriously, besides pre war, what buildings do you like which are contemporary?