Affordable Housing Lottery Opens for $1,020 One-Bedrooms Replacing Greenpoint Hardware Store

977 Manhattan Avenue in September 2017. Photo via Google Maps


An affordable housing lottery has opened for three units in an under-construction building at 977 Manhattan Avenue, between India and Huron Street in Greenpoint. From 1920 to 2014, the site was the home of beloved hardware store Goldsholle and Garfinkel.

All three of the available units are one-bedrooms with a monthly rent of $1,020. The lottery is set an area median income range of 60 percent, and eligible incomes range between $34,972 and $50,100 for households of one to two people.

Although the developer in the past said he planned condos, the entire building is currently for sale as a rental for $14.25 million, an Elliman listing reveals. The property is “95 percent complete,” according to the listing; it does not yet have a certificate of occupancy, DOB records show.

The eight-story modern gray brick building is seeking a New York City Green Property Certification. The property will have retail on the ground floor and 14 apartments total — and they all appear to be one-bedrooms, going by the Elliman listing.

The building has solar panels, central air, laundry in the cellar, a bike room, gym, in-ceiling speakers in each unit, and video intercoms. Additional storage space is available for a fee. Some of the units have a balcony, although it is unclear if these are included in the affordable lottery.

Goldsholle and Garfinkel Hardware in 2012. Photo by Christopher Bride for PropertyShark

Goldsholle and Garfinkel Hardware in 2012. Photo by Christopher Bride for PropertyShark

Developer Manhattan Property Group bought the property in 2015 for $4.1 million and filed demolition permits the same year, according to public records.

Caliendo Architects, best known for their projects in Queens, are behind the design. In Brooklyn, they designed a seven-story residential building at 525 Myrtle Avenue, the former home of the Myrtle Car Service in Clinton Hill, and an apartment building to replace the former White Castle at 959 Atlantic Avenue in the same neighborhood.

Courtesy of Douglas Elliman

Rendering by Douglas Elliman

When the hardware store closed in 2014, owner Steven Goldsholle lamented rising commercial rents in the area in a series of interviews on the blog New York Shitty. Commercial rents in Greenpoint are so high that only chain stores can afford the $10,000 to $15,000 a month landlords are asking, he said at the time.

“Now you are seeing old timers like me closing up shop,” he said, adding, “the personality of the neighborhood is changing.”

Courtesy of Douglas Elliman

Floor plan by Douglas Elliman

Applications must be submitted by April 26. Apply through NYC Housing Connect. To learn more about how to apply for affordable housing, read Brownstoner’s guide.

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