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Pity the poor marketing people who have to come up with a new condo name at this point in the real estate cycle! The creative team behind 525 Clinton Avenue (the site of an unfortunate accident earlier this year) has decided on “The Collection” as a moniker for the 13-story glass development off Atlantic Avenue in Clinton Hill. The signage is up on the sidewalk scaffolding and a website has gone live. Right now it consists pretty much of a sales pitch on the high-tech insulated glass used on the building and a place to leave your name. We also noticed that the lowest price range one could express interest for is $600,000 to $750,000. Given that most floors are split up into just two or three units, we guess that’s not too surprising.
Development Watch: 525 Clinton Avenue [Brownstoner] GMAP
525 Clinton Avenue Looking Good [Brownstoner] P*Shark
525 Clinton Gets Its Glass On [Brownstoner] DOB
Tower Rising at 525 Clinton Avenue [Brownstoner]


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  1. Overpriced crap. Who would pay that much to live practically on Atlantic. And Fulton?? That corner is where someone was just shot in the middle of the day a month or so ago.

    Heard “Green House” ain’t sellin either.

  2. They have one of the most god-awful websites I’ve ever seen. Who designed this? It loads very slow, has lots of images of beads of water on glass, a few odd details of the building, then a scene of a subway stop focusing on a trash can. Yes, this definitely makes me want to buy a condo here.

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