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The Argyle condo is shaping up to be a sales success story. Sixty percent of units in the under-construction building on 4th Avenue and 7th Street are in contract, according to Dan August Cordeiro, a senior managing director with Corcoran Sunshine, which is marketing the condo. Sales for the building began in October, and the sales office is located an avenue and a few blocks away from the development, on 5th Avenue in Park Slope proper. Cordeiro says having the off-site sales office has been helpful, and that the prices on units have been raised three times. He thinks the main selling points are the “quite lovely” floor plans and “spot-on” pricing. Prices are now averaging around $700 to $750 a square foot, which “is still a relatively good value” for the area, according to Cordeiro. “Most of the buyers are from Park Slope,” he says. “People who really get the Slope understand that 4th Avenue is now part of the neighborhood.” Although the building is very much still under construction, it’s scheduled to be ready for move-ins by the end of this year.
The Argyle [Official Site]
The Argyle Follows 4th Avenue Pricing Pattern [Brownstoner]
The Argyle: Using 5th Avenue to Sell 4th [Brownstoner] GMAP


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  1. 11:23, I like Cobble Hill as well (and spend lots of time there), but I don’t get how you can say Park Slope doesn’t compare to it.

    I would rather shop in Park Slope, dine in Park Slope and have the chance to spot Jerri on a Sunday morning smoking on a blanket in Prospect Park.

  2. 3br issue=simple

    On a per sq ft basis (which is the way you invest in these things) – you simply get more return on the smaller apartments – this is true even if the building turns rental.

  3. Just another note on that from what I’ve witnessed. A lot of people after a certain number of years CRAVE that outdoors stuff more and more…especially when you have kids. It’s one of the reasons many people end up moving to the burbs, I think.

    I think Prospect Park is the reason why people who move to Park Slope seem to be able to endure city life for a long time. If I lived in Chelsea, I don’t think I’d be able to last a lifetime living with little to no greenery around me.

    Living in Park Slope with all that parkland right there is JUST ENOUGH so that I do not crave the feeling of needing to leave for “greener pastures”

    Everyone has a different threshold though, when it comes to this stuff. I have friends who could go the rest of their lives and never see another plant again.

  4. Prospect Park for me is the one thing, above all else, that keeps me in Park Slope also.

    If you are the outdoors type as well as a city type like I am, there is nothing more refreshing than being able to crawl out of bed on a Sunday morning, take a blanket, some food, a book and a few smokes up to the Park.

    It’s a real treat every time. Never gets old. I find it the single best attribute of the neigborhood and I was willing to pay a premium to live within spitting distance of it.

    That being said, I LOVE Cobble Hill also.

  5. 11:23 –

    I live in the Cobble Hill area and love it, but I see why people with or without children love Park Slope: good public schools and a huge backyard, known as Prospect Park. I mean, as beautiful as Cobble Hill is, there’s not much green space (both Cobble Hill and C. Gardens parks are tiny and there’s a small handful of playgrounds). Those are the same reasons that many people I know with or without kids move to the UES and deal with having tiny apts: Central Park. Park Slope holds a similar attraction for many but you get more personal space for the same money.

  6. Don’t think anyone here said there is a fascination with the “P-Slope area,” 11:23.

    We are discussing a building being constucted in Park Slope, however.

    We’ll talk some about Cobble Hill next time there is a thread on it though.

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