oceanontheparkcondo42011.jpg
Yesterday Prospect-Lefferts Gardens neighborhood leader Bob Marvin sent in the photo above, which shows that the development at 185 Ocean Avenue—plans for which, a few years ago, served as a major catalyst for the campaign to landmark neighboring townhouses—has taken on the name of the historic district that was subsequently designated in 2009, Ocean on the Park. The construction of the building involved razing one of the row’s townhouses. Meanwhile, reader Brooklynista, a resident of the historic district, also wrote in to say the following, in part: “By taking the name of ‘Ocean on the Park’, the developer has sent a major F U message to the HD…From now on, whenever people hear of ‘Ocean on the Park,’ there will forever be the possible association with this 2011 condo disaster instead of the landmarked turn of the century enclave…I tell you, as much as this makes my blood boil, I gotta give it to ’em: it’s an outrageously clever marketing strategy!” Meanwhile, the website advertised on the banner is not actually in operation.
Development Watch: 185 Ocean Avenue [Brownstoner] GMAP
Checking in on 185 Ocean Ave. [Brownstoner]
Ocean Avenue Hangover Continues to Rise [Brownstoner]
Development Watch: 185 Ocean Encroaching [Brownstoner]
185 Ocean Avenue Starts Back Up [Brownstoner]
185 Ocean Avenue Still Sucking Wind [Brownstoner] GMAP
Karma Is a Bitch: 185 Ocean Developer Sucking Wind [Brownstoner]
PLG House Razed, 8-Story Building Planned [Brownstoner]
Ocean’s 13: Landmarking Against a Ticking Time Bomb [Brownstoner]
PLG Shocker! 185 Ocean Closes 33% Above Ask [Brownstoner]


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  1. The landmarking of the Ocean on the Park HD did not reduce the current housing supply! These houses were already existing on the land and, in fact, had been here for a century when a small-time developer came along, bought one of them and then decided to destroy it in order to advance his own profit motives. He did not erect a fugly, noncontextual sliver building on the park because he gives a good damn about the poor, the working class or providing affordable housing to anyone who needs it. Fact is, he bought at the height of the bubble with the aim of making big money for himself from other people with big money. If that dream comes true for him, you can also bet he will use the proceeds to live as royally as he and his family can — probably not in a high density apartment building in Brooklyn, and most certainly not in PLG.

  2. There may not be a direct link between landmarking and prices in every neighborhood, because real estate is a city-wide and for many people a regional market.

    However, the laws of supply and demand have not been repealed.
    Anything that reduces supply while demand is constant will increase price.

  3. This ridiculous fallacy that landmarking=higher prices really needs to end. It doesn’t become true just because you say it over and over. Had it been true, Stuyvesant Heights, landmarked around the same time as Park Slope, would be a mirror of that community. It’s not. The prices in Crown Heights North for both rentals and homes would be much higher than that of our neighbors in Bed Stuy. They are not. In fact, they are lower.

    The high prices in upscale neighborhoods are high because they are in upscale neighborhoods. End of story.

    Regarding this little gem, I predict the apts will sell out because of the park across the street. 6 months after, if not sooner, the complaining will start.

  4. Areakids, every time you post about getting outbid by this developer, my heart breaks a little more! (Congratulations, btw, on your new store!)It would have been wonderful to have you as a neighbor, I’m sure. Certainly, a whole lot better than witnessing the destruction of a quaint, near century old one family house get replaced with this noncontextual, hulking and fugly new structure.

    As to whether or not there will be any “lucky” condo buyers at 185 Ocean, they are likely to be one of the bad luck variety. From what I’ve seen with my lay eyeballs, but also from what I’ve heard from others who are more informed in building construction, the construction of this building is downright shoddy.

    Kensingtonka, the only way your family is likely to move into this building will be if you buy more than one unit! Think about it — it’s an 8-storey building, with 20 units, all jammed in a structure now sitting on a tiny spot of land originally intended for the one-family that was destroyed to make way for it. In order to get 20 units out of that space, I can’t imagine that most of these apartments will be family size. More likely, they are studios and 1 brs. I don’t get that too many families, even if they can afford it, will be moving in there.

  5. Seriously – having watched this building go up, I’d be very concerned about its structural quality. If it is sound, I agree, the buyers will have a gorgeous view; hopefully the interior finishes will be nice, too. So sorry you didn’t get the house, areakids.

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