aloft-brooklyn-0609.jpg
With the Sheraton hotel all glassed up, the Aloft’s been playing catch up but is almost topped out. Based on this rendering, the side-by-side sister hotels are supposed to end up at the same height of 22 stories. Overall, this duo’s looking pretty classy as far as most Brooklyn hotels go! Could be worse, right?
Development Watch: Aloft on Duffield [Brownstoner]
Development Watch: Downtown Sheraton/Aloft [Brownstoner]
Development Watch: Aloft Hotel Starts to Take Shape [Brownstoner]
Development Watch: 222 Duffield Keeps on Chugging [Brownstoner]
Development Watch: Sheraton Hotel Fully Aloft [Brownstoner] GMAP
Duffield Doubleshot Halfway There [Brownstoner] P*Shark DOB
Development Watch: Duffield St. Hotels [Brownstoner]
On Duffield Street, Two Stories Down, 23 to Go [Brownstoner]


What's Your Take? Leave a Comment

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  1. “I’d be willing to bet they will succeed”

    Like Le Bleu? Give it up, ENY. Sheraton will not recoup construction costs for years if they survive that long.

    ***Bid half off peak comps***

  2. “There is no questions these hotels will ultimately be successful.”

    OK, perhaps there is SOME question – anything is possible. But, based on what I know about the market, I’d be willing to bet they will succeed.

  3. Illegal hotels in NYC are nothing new, BHO, despite what the Daily News tells you. Perhaps there are more now than in past years, but even that only reflects the number of people looking for (relatively) cheap hotel accommodations in NYC.

    No doubt NYC hotels are slashing rates. Yet the rates are STILL relatively high and furthermore these promotional rates are frequently very restrictive and used as come-ons to book travelers. Don’t kid yourself that there’s a rush of people getting $200/night rooms at the Waldorf (check the fine print).

    Certainly rates are right now lower for all NYC hotels (including Brooklyn) compared with the “boom” years. But periodic rate fluctuations are nothing new for savvy hoteliers. Inbound NYC tourism remains strong overall. Also, not everyone is as cool as BHO and has the $$ or (increasingly) the desire to stay in Manhattan. There is no questions these hotels will ultimately be successful.

  4. “OK, here we go again: NYC (and Brooklyn in particular) are UNDERSERVED in terms of the number of hotel rooms compared with other major cities.”

    OK, fast forward back to June 4, 2009, a.k.a. today.

    Illegal hotels booming while legitimate ones slumping.

    http://tinyurl.com/rdzmn5

    There was a recent post in the forum about someone who wanted to rent their house for a week.

    and…

    Waldorf Astoria for $200/night (NYC hotels slashing rates).

    http://tinyurl.com/re5fql

    Waldorf Astoria?

    or

    Downtown……….Brooklyn?

    Hmmmmm…that’s a toughie. Rrrrrright. I think Mommy and Daddy will be telling you to meet them in midtown. Brooklyn hotels are toast.

    ***Bid half off peak comps***

  5. “Is there really that big of a demand for hotels in downtown brooklyn?”

    OK, here we go again: NYC (and Brooklyn in particular) are UNDERSERVED in terms of the number of hotel rooms compared with other major cities.

    Check out the occupancy figures and average rate in Manhattan, and you can understand why so many low and moderately priced (relatively) hotels are being built. Manhattan hotels are almost always nearly full and the rates are quite high:

    Hotel Occupancy
    * In September 2008, the average daily hotel room rate was $381, an 8.6 percent increase from September 2007.

    * Hotel occupancy was 85.7 percent in September 2008, down from 86.7 percent in September 2007.

    http://www.council.nyc.gov/d28/html/members/PDF/EconomicSnapshotNovember2008_Final.pdf