Streetlevel: Urban Rustic in North Burg
On Friday, Williamsburgers who care about where their food comes from will have a new place to shop. A new space that harkens back to a small-town general store will open under the banner of Urban Rustic at 236 North 12th Street. The organic and sustainably-produced food (cheese, meat, vegetables, coffee and prepared foods) will…
On Friday, Williamsburgers who care about where their food comes from will have a new place to shop. A new space that harkens back to a small-town general store will open under the banner of Urban Rustic at 236 North 12th Street. The organic and sustainably-produced food (cheese, meat, vegetables, coffee and prepared foods) will be supplemented by in-store lectures and workshops all meant to create a sense of community around the 2,600-square-foot store. All the new condo owners on Bayard Street must be psyched.
Restaurant Openings: Urban Rustic [New York Mag] GMAP
… sounds to me like the yuppies over in Wanker Gardens are all frustrated that their contractors didn’t show up yet again this morning.
ching ching!
ha!
the real test will be the pricing of the produce…organic usually means more expensive, at least in the markets around me. not to mention the rent they have to be paying..a big baby needs a big stroller…
Wood used for floors, shelves, and counters…. no irony there.
What trees? Looks like glass and brick to me.
Perhaps they are being secretly ironic?
5:30
thank you. excellent post. brownstoner should be about recognizing wonderful people like these store owners.
congratulations to them.
what’s hipster about a grocery store?
think these people are too old and too serious…
“Trees we cut down”? To build a freaking hipster grocery store in Williamsburg, where I will be lectured about organics and local food and god knows what else?
I miss yesterday’s Brooklyn Heights/Goldman Sachs thread. Sigh…
On behalf of the guys opening this place, this is a direct quote from their introductory email:
“We’ve built this place with our own hands from trees we cut down. Every inch of the place is our baby.”
They are not pretentious, or crass, or any of the other silly adjectives people have been using to jump to conclusions about them. They are thoughtful and creative, and really excited to support both their neighborhood, and the local farmers.
I don’t understand the quick to judge mentality about something that seems to be nothing but GOOD…
Even in their mission statements they call it a “labor of love”, so why can’t everyone just appreciate it as just that?
5:01
think people actually get mad when something nice opens that isn’t in their neighborhood.
they’ve torn down the paper now, and this place looks really really good.