Luring Brooklynites to Jackson Heights
Queens-based blogger OuterB gets a chuckle out of Jackson Heights broker Michael Carfagna’s latest marketing campaign: More Park, Less Slope. The targeted appeal to aspirational Park Slopers makes a whole lotta sense when you learn that 80% of Carfagna’s new clients come from Brooklyn. OuterB parses the ad: “More Park refers to the many classic…
Queens-based blogger OuterB gets a chuckle out of Jackson Heights broker Michael Carfagna’s latest marketing campaign: More Park, Less Slope. The targeted appeal to aspirational Park Slopers makes a whole lotta sense when you learn that 80% of Carfagna’s new clients come from Brooklyn. OuterB parses the ad: “More Park refers to the many classic Jackson Heights co-ops that have large, private gardens,” he writes. “Less Slope (I’m guessing) is a shot at Brooklyn real estate prices, which have risen much faster than the rate in Jackson Heights.”
More Park, Less Slope [OuterB]
About Michael Carfagna [MPC Properties]
Neither. People in Manhattan think it’s all the same. Ha ha ha ha.
What’s worse, having to tell people you live in Queens, or paying twice as much for the privilege of telling people you live in Brooklyn?
Anonymous, Do you care to elaborate? Why do you think Carfagna is “utterly horrifying”? I dealt with him and didn’t care much for him myself. He reminds me of a slick used car salesman. But I am curious to hear what your thoughts were.
The big problem would be that you would have to tell people you lived in Queens.
FYI, this Carfagna fellow is utterly horrifying, even for real estate agents. Of course, he’s simply lovely compared to his wife, who purports to do kitchen renovations, and the unpleasantness of whose personality is surpassed only by that of her taste.
anon 12:43–
I’m quite sure there is more than one house in Forest Hills. Last time I checked there seemed to be quite a few.
Are there any gyms in JH other than the Gladiator?
anon 12:09–
If you could pick up a Forest Hills house and move it to Brooklyn, Forest Hills would be empty.
While the housing stock in Jackson Heights is indeed beautiful, a correct slogan would say “No Park” rather than “More Park.” There really aren’t any sizable parks to speak of in the neighborhood.