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The fourth estate in England is very concerned about the fate of Williamsburg and its anti-mainstream credibility. From a Guardian article this weekend…

But, beneath the bitchiness, there are real issues at stake. The new Duane Reade is part of a chainstore invasion; perhaps inevitable following the money the new youthful residents have brought in. In fact, there is already a Duane Read there, tucked away in a corner of the neighbourhood now dominated by giant, new and expensive apartment buildings. CVS Duane Reade’s main rival is also building a store. Fast food chain Subway has opened on Bedford, as has the American Apparel clothing chain. To cap it all, it is rumoured Starbucks may be coming next year, replacing a bagel shop. If that happens, the hipster apocalypse may be nigh.

Presumably these stores won’t stay in business, though, unless the locals spend their money in them.


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  1. @dash. The subway is pretty recent (last couple of years), but aparently a neighborhood guy bought a franchise. I’m not entirely anti-chain, but the anywhere USA bland interiors, the need for the suburban plastic flag trimming and the awful posters they put in the window. I saw a 7-11 on 14th street and really got depressed.

  2. I went in that DR Sat night, while I was killing time between bands at The Charleston… I doubt that the tap beer thing will ever take off. The walk-in fridge will probably be a great place for kids to chill (pun intended) during the summer, if they don’t have a/c in their apts. The overall vibe seemed about as Jetsons as I’ve ever seen in a drugstore, or as futuristic as I’ve seen in the ‘burg. Ultimately, people will vote with their wallets, though. Incidentally, the place was almost empty (I think it was about 10ish), but having a big 24hr place like that never killed any ‘hood. If I lived out there, I’d be glad it existed, especially when I needed something at 3am. Also, it doesn’t have the behemoth presence I was expecting from the street (more than half the store is underground).
    Overall, it doesn’t seem like such a bad thing, and I’m not really pro-gentri-w’burg, either.

  3. @randolph other things than drugs are sold at a drugstore.

    I’m not really a fan of the chains but the mom and pop’s near me generally have a small, dusty, dated selection of stuff. Neergaard is nice although I haven’t lived there for years.

  4. “What’s to like about a mom and pop drugstore? Less selection and higher prices?”

    I’ve noticed quite the opposite, actually. Neergaard is absolutely cheaper than Duane Reade and they have a much better selection, especially of brands that run of the mill drug stores simply don’t carry…

    I won’t set foot in a Duane Reade if at all possible.

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