Broker Envisions a Music District for Industry City

It’s been reported that Sunset Park’s Industry City, which has 6 million square feet of warehouse space geared toward creative tenants, has had a hard time finding tenants. (Not surprising, perhaps, give how huge the complex is.) But Crosstown Realty broker Jon Brooks thinks the warehouse space may have potential as a future music district, and he has started marketing it as such. The manager of Industry City gave Brooks around 60,000 square feet to play with and agreed to fund at least half of the build-out once space was leased to a music business. So far Brooks is in the leasing stage for 10,000 square feet of space and is in talks with another tenant interested in rehearsal space. In his words: “Musicians will have access to cheap rehearsal, recording, production space. Also the idea is to have music equipments shops, music event businesses, in the building as well.” The idea is that the increased foot traffic will also bring in ground-floor commercial space.
Industry City Has Trouble Luring Tenants [Brownstoner]