Brownstoner Directory Reaches Milestone of 50 Listings
A nice little moment in the young life of the Brownstoner Directory: The 50th company—Joseph Vance Architects—joined up this morning. If you know any good renovation-related companies you think should be included (and can afford the $300), please send ’em our way.
A nice little moment in the young life of the Brownstoner Directory: The 50th company—Joseph Vance Architects—joined up this morning. If you know any good renovation-related companies you think should be included (and can afford the $300), please send ’em our way.
However if Brooklyn Kitchens takes out an ad in the directory Mr. B better not come to the next meetimg 🙂
Noki, it looks more like the old days of newspapers. If you were a big company you took out an ad on one of the main pages. If you were small you took out an ad in the classifieds in the back. Newspapers may be dying but the paradigm lives 🙂
So you got brownstoner.com, which is expensive, and the directory, which is not.
It just isn’t what I was thinking it was. It is simply another advertising list one can pay to be put on. I guess I had erroneously assumed it was a list for and by Brownstoner’s that had been pulled together using previous referrals given by readers and so on. Not sure why the 300 bucks rubbed me wrong beyond that, but it did.
$300 is not a lot for advertising, heck, it’s a pathetic amount and if you can’t afford $300, what else can’t they afford. I smell cutting corners quickly follows.
Denton hit the nail on the head. You could just go google general contractors in brooklyn but the theory (besides helping to pay our mortgage) is that you weed out some of the fly-by-night operations that would show up in a free data-dump type of list; and frankly a list of 8 or 10 electricians that have some connection to Brownstoner is more of a manageable starting point than a completely barrier-less list of 200. $300 a year is only $25 a month, which is hardly a high hurdle to get over. It does mean that the service provider needs to place some value on reaching the Brownstoner community, which it should; in theory word-of-mouth from the community will on balance recruit higher quality list members than the freebie option. We shall see.
I wouldn’t want to use a contractor who couldn’t afford to send $300 on something, whatever that might be.
Does it cost 300 bucks to get listed? I didn’t realize that.
Somewhat disappointed I guess, as many small mom and pop types, that do a nice job with small jobs, for which many of us are looking, and for which we ask advice and referrals – which is what I thought the directory was about in the first place – wouldn’t be able to afford that so easily.
thanks. permanent.
Ya know… I’ve been using Bk.ly for my URL shortening for a while and didn’t realize until this morning that it’s a product of “Brownstoner Media LLC” — Heck of a job Bronwnie.
(P.S. Are they permanent links or do they expire after a while)