My son-in-law wants to open a coffee place in Bushwick stating it’s going to be the new Williamsburg. I’m not sure what to think and would be happy to invest with him if it’s a good idea. Still seems a bit rough to me out there. Would be on Broadway near Madison. Any thoughts?


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  1. yes, i would say do it!

    just to add to what the commenters above have said….Athom is a coffee shop on Broadway that has been doing so so well that they have expanded into a french restaurant with a full menu. Even Goodbye Blue Monday serves food. The need for variety is great. Little Skips is wonderful and is now joined by Barcey’s coffee, and Central cafe. If yr son goes onto the BushwickBK website and does a search for coffee shops he will see how the neighborhood is supporting the influx of new business. Serving Stumptown coffee will have people at his feet!

    Also, even though the wyckoff area is very lively and has been most changed, i would say the location yr son has chosen has untapped potential and less competition. believe me, i live on bushwick avenue and i can see from the participation in the new farmers market on broadway and gates, and the csa’s, and the new food coop working on a storefront, that good coffee and healthy food options are vital here.

    PS. Mopar do check out the bushwick food coop website. it’s very easy to become a member, order food, do a quick shift and help move forward with a store front. I believe pick up happens at El Puente or maybe it changed. It’s everything from milk, cheese, produce, dry goods, and soap, etc.

    OK!

    ALL BEST,

    Sophia

  2. bushwick along the L train has already seen its share of hippifying; broadway & madison is another story. but Goodbye Blue Monday is up the street and doing well enough, as is Athom Cafe. we could certainly use something further down broadway, it’s pretty barren unless you count Little Caesers.

  3. I’ve lived right on the Bed-Stuy/Bushwick border for five years, and the neighborhood has changed a lot. Still has a ways to go, though. I’ve often through a great spot to put a cafe would be the Myrtle/Broadway stop on the JMZ. It’s a super high foot traffic area, as it is a transit hub. Subway and bus stop there, so people walk from all over the neighborhood to commute. We’ve had a couple of bars open recently, and Mr. Kiwi food market gets better food items all the time. But currently there are no coffee options in the immediate area unless you want deli coffee. Little Skips and Athom are within walking distance, but I would never make the trip out of my way in the morning when I live so close to the train.
    We need ya!

  4. Bushwick is a pretty big neighborhood. The new “hip” stuff that has opened in the past few years seems to be centralized around the Morgan/Jefferson/DeKalb stops on the L train, although stuff is starting to pop up further south. I don’t get out to Bushwick very often anymore, but I’m guessing Broadway/Madison is a little too far out.

    If I was opening anything in Bushwick, I’d be looking for retail space on Wyckoff Ave (btw Flushing and Myrtle)

  5. I’m not as young and hip as my Bushwick friends; but

    They
    love
    Bushwick.

    They moved to Bushwick because they loved the ‘vibe’.

    That doesn’t mean that your son in law’s venture will succeed; only that there ARE people
    who do love that area.

    Good luck!

  6. I’m not as young and hip as my Bushwick friends; but

    They
    love
    Bushwick.

    They moved to Bushwick because they loved the ‘vibe’.

    That doesn’t mean that your son in law’s venture will succeed; only that there ARE people
    who do love that area.

    Good luck!

  7. Is this a serious question? Bushwick is gentrifying rapidly. Yes, for better or worse, it will be the next Williamsburg if you want to look at it that way. However, the area that is gentrifying is not at the location you mention. Also, just because the area is gentrifying does not guarantee that a coffee shop or any other business will do well.

    Does your son in law have some experience running coffee shops? Has he spoken to other business owners in the neighborhood? Have you looked at the needs at that particular block, not just “Bushwick” in general? It’s all 99 cent stores, donuts, fried chicken and burgers in that location. Does your son in law live near that block? The two of you should check out Athom Cafe and (less relevantly) Goodbye Blue Monday, which are a few blocks away. If Athom Cafe is still doing well, then perhaps there is a call for a coffee shop in the location he mentions. Maybe he can estimate what they take in daily and what their best selling items are.

    I live nearby and would welcome a member-worker food coop selling pastured chicken, fresh fish, whole wheat bread, and locally raised organic vegetables at very low prices.

  8. Cold do very well if the location is right and there’s a need. Like Bed Stuy, you can’t categorically say that the whole area of Bushwick is rough. My advice to him, once he has decided to do this, is to visit a lot of shops in different parts of Brooklyn to see what works well. The worse thing is an undermerchandised shop.