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This week has seen a couple more strikes against the prospect of Apple setting up shop in Williamsburg. Instead, it’s looking more and more like Downtown Brooklyn will be the spot. At Wednesday’s quarterly Brooklyn Heights Real Estate Roundtable at the Brooklyn Historical Society on Wednesday, Jeff Winick of Winick Realty, Apple’s broker, called the chatter about an Apple store in North Brooklyn “a bad rumor,” while Michael Stoller, writing in yesterday’s NY Sun, reported that Marty Markowitz has been pushing hard for the tech giant to come to Downtown Brooklyn. (Nordstrom’s, Saks and H&M are also all mentioned as potential Downtown tenants.) This comes on the heels of Joe Chan’s suggestion last month that Apple would be the dream tenant for the Municipal Building at Joralemon and Court, were the city to go through with the idea of clearing out the clerical workers currently occupying the space.
Downtown Brooklyn Finally Arrives [NY Sun]
Real Estate Round-Up: 10/24/07 [Brooklyn Eagle]


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  1. Whenever someone complains about dissatisfaction with the shopping on the Fulton Street corridor, someone is quick to suggest that they are racially motivated statements. Do not be so cynical or suspicious. There ARE empty store fronts on Fulton. This is not an insult; it is a fact. I would like to see those stores filled with additional shops and services. I shop on Fulton. I would go there much more often if there were more stores. I am not advocating that the current stores close. I am calling for the empty ones to be filled. Perhaps theliberal self-righteous will think poorly of the following statement, but sometimes I go to American Apparel and buy a t-shirt. I would prefer to do it in my borough and not far away in Manhattan. I do not think that American Apparel should open on every corner in Brooklyn, but perhaps a store in a downtown commerical corridor would be nice. The only stores that could afford that corridor would have to be chains anyway. That’s *mostly* what’s down there now! Just because the chain store is Pretty Girl does not make it less of a chain than the American Apparel. I am simply advocating for a continuing adn growing, vibrant downtown to complement our lovely brownstone neighborhoods.
    I live in Clinton Hill. I see white folks, black folks, asian and hispanic folks all using macs at the local coffee shop, on their stoops, in their homes. Don’t make it into something more than it is. Be suspicious of the government and corporations (even mac!). Don’t be so suspicious of me. I just want my community to be at its best and my community lacks some services and products within a reasonable commute.

    Here’s what I’d like to see in downtown Brooklyn/Fulton Street Corridor*:

    More non-fast food restaurants/cafes
    A couple of nice bars
    A gourmet grocery (e.g., Whole Foods, Gourmet Garage, Balduccis, Zabars, Fairway, or Dean&Deluca)
    Apple
    Brooklyn Industries
    American Apparel
    Club Monaco
    H&M
    Nordstrom’s
    A little Bloomies (like the one in Soho)
    Kiehl’s or Aveda
    Camper
    A sporting goods store

    *Be advised that these are mostly chain stores because they are the only ones that can afford the rent on Fulton Street Mall!

    What I hope to continue to see in my neighborhood:

    independent shops, restaurants, grocers, cafes, wine stores, services, laundry, bookstores, etc. – they can’t afford Fulton Street Mall and we want local places in our neighborhoods and close to home!

  2. The Mac Support Store has been open in Gowanus for the last 6 months. They sell brand new Macs and also repair all Macs and iPods. They also have free Mac classes. Check them out at macsupportstore.com. They remind me of Tekserve when they first opened.

  3. i have no interest in supporting a business like fairway that makes it next to impossible to get to without a car in a place like new york city.

    it’s a horrible way to do business and create growth in a city like that.

    i know they have some nice things at ok prices, but they have essentially created a store that caters to about 20% of the population…those who have cars only.

  4. BrooklynCouch,

    Do you have a bus map? Or try http://mta.info

    The Fifth Ave. bus turns onto to Atlantic Ave. (near Target) and proceeds down Atlantic right to the end, past Long Island College Hospital. The new TJ’s will be at Atlantic and Court Sts.

    But it’s not open for business yet.

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