Creative (Desperate?) Neighborhood Rebranding
A Daily News article this morning takes a look at the ways brokers are continually slicing and dicing the city map in an effort to concoct catchy neighborhood names to aid in their sales efforts. (The Times wrote the same article five years ago.) On the Brooklyn front, the author gives a shout-out to BoCoCa…
A Daily News article this morning takes a look at the ways brokers are continually slicing and dicing the city map in an effort to concoct catchy neighborhood names to aid in their sales efforts. (The Times wrote the same article five years ago.) On the Brooklyn front, the author gives a shout-out to BoCoCa (Boerum Hill + Cobble Hill + Carroll Gardens) but says the name “never caught fire.” And evidently attempts have been made to popularize GoCaGa (Gowanus + Carroll Gardens) and SunSlope (Greenwood Heights = Sunset Park + Park Slope). The topic is close to our hearts, as the first article we ever published was a 1994 first-person piece in The Times suggesting a bunch of names for our ignored micronabe next to the mouth of the Holland Tunnel. You can read it here [PDF].
Brokers Behind Push to Rebrand City’s Neighborhoods [NY Daily News]
Image from Gothamist
slopefarm: your rendition of “bococa” to the tune of “kokomo” has convinced me that sometimes two wrongs do make a right.
also lol @ “slippery slope” .. very apropos (ApRoPos could be one of these nabe names, come to think..)
NoGo for North Gowanus is what my neighbors call it.
i spend alot of time in gowanus for various reasons and it will be interesting to see what happens to it over the next 10 years. Every time I walk by the Bell House its packed and theres that other club opening up on the corner of 7th and 3rd. Theres another place on 6th and 3rd that always has shit going on.
Funny Slopefarm. Thanks! :o)
“We’ll be falling in love
to the rhythm of an indy band”
ROFL!
9th-16th West of 4th Ave = We So Slo (West of the South Slope).
Oh, and cobble, close your eyes:
Greenwood, Gowanus, ooh I wanna take ya
Bed Stuy, Tribeca, come on pretty mama
Park Slope, Dumbo, baby why don’t we go,
Off the Brooklyn Bridge
there’s a place called Bococa
That’s where you wanna go to get away from it all
Strollers in the sand
Local ales spilling on your hand
We’ll be falling in love
to the rhythm of an indy band
Down in Bococa
Greenwood, Gowanus, ooh I wanna take ya
Bed Stuy, Tribeca, come on pretty mama
Park Slope, Dumbo, baby why don’t we go,
etc.
But if you’re on west 181st, that’d be HoHi.
The beginning of the end was with WaHi, or Washington Heights…it sounds like internet access….live on West 176th Street and get free WaHi….lol
I’m not listening to you, Dave! [fingers in my ears….lalalalala…i can’t hear you…lalalalalala]