Paint Color on the Sweeney Building in Dumbo?

This question may be a bit apartment therapy-esque (where I will probably post it as well, but thought the brownstoner crew might be able to help figure this out…

What color would you say the exterior of the Sweeney Building in Dumbo is?

For reference this was the best photo I could find online: http://dumbonyc.com/2006/11/22/img-stripes-sweeney-building/

Thanks in advance.