Magic's Profile

  • Sean Mullen
  • U.S. Non NYC
  • House
  • Marketing
  • Male
  • 36

Author's Comments

Logo depends upon what is the most significant feature and benefit to your target market. If the location is the most important, then #5 makes that stand out. If the "green" element is the most important, I do not believe the logos get to that. It hints at it but is not clear. However, this is not what a logo is for.

Also, what is your price positioning? Some are more elegant than others but all seem to be mid level positioning.

Posted by: Magic at August 8, 2008 12:20 PM in response to Inside Third & Bond: Week 48