« Streetlevel: New Caribbean Restaurant for Myrtle Today on the Forum »

June 4, 2009

Development Watch: Aloft/Sheraton in High Gear

With the Sheraton hotel all glassed up, the Aloft's been playing catch up but is almost topped out. Based on this rendering, the side-by-side sister hotels are supposed to end up at the same height of 22 stories. Overall, this duo's looking pretty classy as far as most Brooklyn hotels go! Could be worse, right?
Development Watch: Aloft on Duffield [Brownstoner]
Development Watch: Downtown Sheraton/Aloft [Brownstoner]
Development Watch: Aloft Hotel Starts to Take Shape [Brownstoner]
Development Watch: 222 Duffield Keeps on Chugging [Brownstoner]
Development Watch: Sheraton Hotel Fully Aloft [Brownstoner] GMAP
Duffield Doubleshot Halfway There [Brownstoner] P*Shark DOB
Development Watch: Duffield St. Hotels [Brownstoner]
On Duffield Street, Two Stories Down, 23 to Go [Brownstoner]

Trackback Pings

TrackBack URL for this entry:
http://www.brownstoner.com/mte/mt-tb.cgi/10040

Comments

More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy! More housing for the Homeless Yippy!

The What

Someday this war is gonna end...

Posted by: Return of The What at June 4, 2009 2:38 PM

For a Gene Kaufman, this is actually not terrible. It might possibly be the best thing he's ever done.

Posted by: 11201 at June 4, 2009 2:44 PM

Wow, such a mature and well thought out post, What.

Posted by: 11217 at June 4, 2009 2:52 PM

Wow, such a mature and well thought out post, What.
Posted by: 11217 at June 4, 2009 2:52 PM

I hope you love it!

The What

Someday this war is gonna end...

Posted by: Return of The What at June 4, 2009 3:03 PM

Is there really that big of a demand for hotels in downtown brooklyn?

Posted by: dirty_hipster at June 4, 2009 3:10 PM

"Is there really that big of a demand for hotels in downtown brooklyn?"

OK, here we go again: NYC (and Brooklyn in particular) are UNDERSERVED in terms of the number of hotel rooms compared with other major cities.

Check out the occupancy figures and average rate in Manhattan, and you can understand why so many low and moderately priced (relatively) hotels are being built. Manhattan hotels are almost always nearly full and the rates are quite high:

Hotel Occupancy
* In September 2008, the average daily hotel room rate was $381, an 8.6 percent increase from September 2007.

* Hotel occupancy was 85.7 percent in September 2008, down from 86.7 percent in September 2007.

http://www.council.nyc.gov/d28/html/members/PDF/EconomicSnapshotNovember2008_Final.pdf

Posted by: East New York at June 4, 2009 3:28 PM

wow - slow day so i decide to read a hotel thread - and ENY spits out mass quantities of data wit da quickness!!

Posted by: dirty_hipster at June 4, 2009 3:39 PM

Yeah, I was bored, too, DH. Thought I'd drop some travel industry knowledge.

Posted by: East New York at June 4, 2009 3:56 PM

"OK, here we go again: NYC (and Brooklyn in particular) are UNDERSERVED in terms of the number of hotel rooms compared with other major cities."

OK, fast forward back to June 4, 2009, a.k.a. today.

Illegal hotels booming while legitimate ones slumping.

http://tinyurl.com/rdzmn5

There was a recent post in the forum about someone who wanted to rent their house for a week.

and...

Waldorf Astoria for $200/night (NYC hotels slashing rates).

http://tinyurl.com/re5fql

Waldorf Astoria?

Downtown..........Brooklyn?

Hmmmmm...that's a toughie. Rrrrrright. I think Mommy and Daddy will be telling you to meet them in midtown. Brooklyn hotels are toast.

***Bid half off peak comps***

Posted by: Brownstones Half Off at June 4, 2009 3:57 PM

Illegal hotels in NYC are nothing new, BHO, despite what the Daily News tells you. Perhaps there are more now than in past years, but even that only reflects the number of people looking for (relatively) cheap hotel accommodations in NYC.

No doubt NYC hotels are slashing rates. Yet the rates are STILL relatively high and furthermore these promotional rates are frequently very restrictive and used as come-ons to book travelers. Don't kid yourself that there's a rush of people getting $200/night rooms at the Waldorf (check the fine print).

Certainly rates are right now lower for all NYC hotels (including Brooklyn) compared with the "boom" years. But periodic rate fluctuations are nothing new for savvy hoteliers. Inbound NYC tourism remains strong overall. Also, not everyone is as cool as BHO and has the $$ or (increasingly) the desire to stay in Manhattan. There is no questions these hotels will ultimately be successful.

Posted by: East New York at June 4, 2009 4:18 PM

"There is no questions these hotels will ultimately be successful."

OK, perhaps there is SOME question - anything is possible. But, based on what I know about the market, I'd be willing to bet they will succeed.

Posted by: East New York at June 4, 2009 4:23 PM

"I'd be willing to bet they will succeed"

Like Le Bleu? Give it up, ENY. Sheraton will not recoup construction costs for years if they survive that long.

***Bid half off peak comps***

Posted by: Brownstones Half Off at June 4, 2009 11:50 PM

BHO - comparing le blue to a downtown bklyn location is just stupid and does not advance the cause of your argument at all. You can do better BHO.

Posted by: bkre at June 5, 2009 12:32 PM