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March 31, 2009

Co-op of the Day: 60 Plaza Street East

If you're going to post a bunch of dark, crappy photos of an apartment, you might as well include a stuffed animal in each of them—you never know when your buyer might be a plushie. This particular place at 60 Plaza Street East in Prospect Heights is fairly large for a studio and does have an enclosed terrace, but the listing could benefit from a little staging, especially if they have any hope of achieving the asking price of $369,000.
60 Plaza Street East [Arlene Greendlinger] GMAP P*Shark

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Comments

HILARIOUS. Love that it was the SAME stuffed cat in foreground of ALL the pictures. I hardly even noticed the apartment -- was that the point?

Posted by: Brooklyn Chicken at March 31, 2009 12:45 PM

HA! This broker ALWAYS uses this gimmick and the same plush cat. What's the deal with that? Is the idea that the studio is family friendly?

Posted by: househunt at March 31, 2009 12:49 PM

isn;t she the one famous on curbed for this?

Posted by: Ringo at March 31, 2009 12:50 PM

At least the cat is visually appealing.

Bedroom? Uh..I don't think so. It's a bed separated by a bookcase from the living room.

and they couldn't spring an extra couple of bucks for the corner cabinet in the kitchen?

Yeesh.

Posted by: TownhouseLady at March 31, 2009 12:51 PM

well just based on this site alone, it's pretty obvious most of brooklyn is cat-obsessed. maybe it works for them!

*r*

Posted by: PitbullNYC at March 31, 2009 12:53 PM

It's actually to keep other agents from stealing her photos, I think -- not that one would want to in this case...

Posted by: babs at March 31, 2009 12:54 PM

The pictures were taken on a very overcast day it seems and do nothing for the listing. I do think its a great location though, but the kitchen is a bit too small for me! What price would you expect?

Posted by: ebklyn at March 31, 2009 12:58 PM

Ok - I was going to take a break from commenting on Brownstoner - but this lured me back in
THIS IS FRIGGIN HILARIOUS
OMG
who does this? All I looked at WAS the stuffed cat - the rest of the place is totally unmemorable!
ugh - I won't pay $369K for a stuffed cat and a flat screen!
no siree bob!

Posted by: gemini10 at March 31, 2009 12:59 PM

i like the prop. it gives a sense of scale that extends across all the photos. i also don't think the photos are all that bad, and i give the broker credit for including a good selection of pictures.

Posted by: z at March 31, 2009 1:05 PM

"Bedroom? Uh..I don't think so. It's a bed separated by a bookcase from the living room."

it's a STUDIO. studios don't have bedrooms. the listing accurately calls it a "sleeping area."

Posted by: z at March 31, 2009 1:07 PM

Come on... if you happened to have $75,000 to plop down. This cavernous home could be yours for the low low price of $2200+ a month. Hoping the maintenance doesn't change.

(Oh wait, i forgot. Somebody always brings up the HUGE savings related to taxes... so take a $1200 or so off you annual ownership costs. That DOES make a huge difference!)

Posted by: tybur6 at March 31, 2009 1:09 PM

Speaking of pictures, I think Arlene needs to update hers.

Horrible lay-out, even if you remove the bookcase/divider.

Posted by: altervoce at March 31, 2009 1:09 PM

very funny, and like others, i didnt even notice the apt., just the cat. this marketing tactic is backfiring.

is this part of the agent's humor?:

"with large closet -for dressing, sleeping, or home office."

or stating its "2.5 rooms". wtf is a half room?

Posted by: goldie at March 31, 2009 1:11 PM

the agent obviously thinks she is cute / funny doing the where's waldo / traveling knome thing, plus has a baby pic for her photo. Actually, i did chuckle. This doofus (me) likes whatever makes me laugh these days, which isn't much.

Posted by: invisible at March 31, 2009 1:11 PM

I think we are dealing with an artist of the most genius order. Expect to pay $10,000 a print for those image at a chelsea gallery near you.

Posted by: Argyle Road at March 31, 2009 1:16 PM

I hope she put the cat on the kitchen countertops prior to posing it in the bathroom.

Posted by: Biff Champion at March 31, 2009 1:21 PM

Not a bad effort considerding the broker appears to be 4 years old and living in 1955. That said, she should at least have had the cat sitting on the toilet in the bathroom picture.

(oh and the apartment seems horrible, dark and very overpriced, but I don't mind the look of the building from the outside)

Posted by: etson at March 31, 2009 1:25 PM

cats in all her listings: www.arlenegreendlinger.com

and a bit odd. in one listing for a unit with a small office area, she says 'It is also a perfect “Accidental Baby” space'. i want to meet her now.

Posted by: goldie at March 31, 2009 1:44 PM

"a perfect “Accidental Baby” space'"

That made me laugh out loud... and not LOL crap, but actually laugh.

Posted by: tybur6 at March 31, 2009 1:50 PM

like the cat.

Posted by: Xander Crews at March 31, 2009 2:00 PM

Is this the first floor? Guaranteed to sleep 3? 3 what, exactly? Where's the price widget for this one? Offer $299 (and you'll STILL be overpaying).

Posted by: RinTinTin at March 31, 2009 2:15 PM

Let the price-chopping wars begin:

- http://realestate.nytimes.com/sales/detail/253-NS90327503/

$339,000

"This must-see studio boasts high ceilings, finished hardwood floors, kitchen with new granite counter-tops and tiled backsplash, stainless steel refrigerator, dishwasher, and stove as well as modern track lighting. Includes windowed bathroom with over-sized porcelain tub and walk-in rainfall shower, plus a walk-in closet with changing area. Building is FiOS wired with Verizon. Sale includes LG air conditioner and TV."

Posted by: SnarkSlope at March 31, 2009 2:33 PM

My building on Plaza St. West (arguably a nicer building in a better location) has had two studios on the market for months. One has lowered the asking price to $299K.

Posted by: Lesloaf at March 31, 2009 2:57 PM

Can these pictures be anymore darker. I say.. none.. none more darker.

Posted by: Xander Crews at March 31, 2009 3:28 PM

This price really astounds me - I recently bought a studio in the same neighborhood for below $200k, and that included an eat-in kitchen and common garden.

I wouldn't consider paying more than $225,000 for this one.

Posted by: collin85 at March 31, 2009 3:35 PM

a camera with manual setting and tripod should be able to make it look sunny outside even when its overcast.
the photo's are crappy but funny

Posted by: dutchman at March 31, 2009 3:42 PM

collins85 -- you're probably a half-block away... in the "wrong" direction. It's TOTALLY different.

(And btw, it depresses me to think you name suggests you're 24 and a homeowner...)

Posted by: tybur6 at March 31, 2009 3:43 PM

Well, I'm not in the same building or anything of course, but I really doubt that Underhill could be considered a different enough part of the neighborhood to warrant double the price. At any rate, I think most people would agree that even $300k for this place would be misguided, especially with a maintenance over $500.

And why would a 24 year-old homeowner be 'depressing?'

Posted by: collin85 at March 31, 2009 3:56 PM

"a perfect “Accidental Baby” space'"

Wow, that's .. . I want to say chutzpa, but it's not quite chutzpah . . .. it's out there.

Posted by: Nomi at March 31, 2009 9:34 PM

I went to her site. The kitchens in three of her apartments look almost exactly the same. But they're in totally different neighborhoods.

Posted by: Nomi at March 31, 2009 9:47 PM

Sorry tybur6, don't get why 24 and a homeowner is depressing? 24 year old homeowner without a mortgage - that's depressing!

Posted by: the chicken at April 1, 2009 4:50 AM

No price widget for COTD?

I say sells for 300k but worth $200k

Posted by: the chicken at April 1, 2009 4:53 AM

It's depressing for me... 8 years older and this city is sucking me dry with nothing to show for it! :-)

Posted by: tybur6 at April 1, 2009 12:37 PM

We have dealt with that broker. The strange use of a stuffed cat in her pictures gives you a hint as to her personality....

Pricewise - lets put it this way, my friends is selling a studio on in an elevator building on prime UWS street. He lowered asking to under $250k and is accepting an offer under that, so...

Posted by: saminthehood at April 1, 2009 1:49 PM

« Last Week's Biggest Sales House of the Day: 93 2nd Street »

March 31, 2009

Co-op of the Day: 60 Plaza Street East

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