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June 6, 2008

First Bloom at Atlantic Gardens: Aveda

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A developer's plan to build a mini-shopping center on Atlantic between 3rd and 4th avenues is starting to come to fruition. The first tenant to sign on for Barbara Koz Paley’s Atlantic Gardens, which consists of five storefronts joined together by a 4,000-square-foot backyard garden, is an Aveda salon operator. The business should open in August or September, says Paley, who's still luring other tenants. One of the spaces is set aside for a restaurant, and Paley would like to see a cafe take the lease for another. The developer thinks a high-end electronics or clothing retailer would probably work best in the final spaces. Two of the storefronts will be open to the public and feature installations this weekend as part of the Atlantic Avenue Artwalk. Click through for a rendering of the project and garden.
StreetLevel: Atlantic Gardens Retail Starting to Sprout [Brownstoner]
Atlantic Avenue Artwalk [Official Site]

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Comments

What? No room for the Iraqui Fig Guy?????

Posted by: guest at June 6, 2008 10:35 AM

Looks like they are doing a real nice job with the storefronts

Posted by: Bold type guest at June 6, 2008 10:43 AM

i love a garden with gray slabs and dead brown shrubs. the sewage flood on the ground is a nice touch too.

Posted by: z at June 6, 2008 10:45 AM

Interesting concept.

Posted by: guest at June 6, 2008 10:49 AM

This is great for the neighborhood. I'm confused how all of the 3 for $1 incense guys can maintain their storefronts.

Posted by: guest at June 6, 2008 10:54 AM

that rendering is lame. I thought it was going to be a cute little LA-style garden to sit in while your hair is being highlighted.

Posted by: guest at June 6, 2008 11:09 AM

Cool idea. Don't know what sort of rent she's asking -- obviously she needs to make a little money -- but I hope it's low enough to attract something a little bit offbeat. An Aveda store/restaurant/cafe/boutique doesn't really fit the bill. Would love to see a bookstore, but given how hard it is for independents these days she'd probably have to pay THEM to open it up...

Posted by: guest at June 6, 2008 11:58 AM

Brilliant & beautiful project. Good for Koz Paley! This stretch of Atlantic desperately needs a bit of change & I'm glad to see her leading the charge. Prices of property on or near this block & especially those close to BAM will greatly stand to benefit from the coming change of the area. Now, only if we could not get Atlantic Yards built, all will be ok.

Posted by: guest at June 6, 2008 12:02 PM

Hi-end electronics? What's that?

Posted by: denton at June 6, 2008 12:07 PM

I love Boerum Hill. What a cool, little neighbourhood. Reminds me of parts of London.
I'm in the process of selling my 1br in Chelsea & will definitely be purchasing a 2 br here. does anyone know where I should be looking in Boerum Hill. I really want to be close to BAM & Atlantic Terminal so I can easily transport to my work in Manhattan.

Londoner in NY

Posted by: guest at June 6, 2008 12:08 PM

What great vision from Koz Paley! Boerum Hill condo prices are such a bargain compared to other hoods. Wish I had the money to buy in Boerum Hill. The area is awesome, especially BAM. Good for her.

Posted by: guest at June 6, 2008 12:14 PM

What great vision from Koz Paley! Boerum Hill condo prices are such a bargain compared to other hoods. Wish I had the money to buy in Boerum Hill. The area is awesome, especially BAM. Good for her.

Posted by: guest at June 6, 2008 12:18 PM

It's not going to seem so cool when the call to prayer is blasted at top volume 5 times a day from Sheik Abdul Rachman's old mosque across the street.

You think I'm kidding? Al Qaeda used to recruit on this block in the 1980s when it was still a US backed entity fighting the Russians in Afghanistan. These same people danced for joy on 9/11.

Just wait, vandalism and conflict will follow.

Posted by: guest at June 6, 2008 2:44 PM

The call to prayer is so peaceful. I love it. BTW, it's 2008, not 1988. Bitter renter

Posted by: guest at June 6, 2008 3:23 PM

If your under 35 and want to live near BAM I'd suggest the Forte' Condos. The building is filling (slowly) with young professionals.

Posted by: guest at June 6, 2008 3:41 PM

How about truth in advertising= Shitty block, across from Al Qaeda Brooklyn branch office.

Posted by: guest at June 7, 2008 1:34 AM

How about truth in advertising= Shitty block, across from Al Qaeda Brooklyn branch office.

Posted by: guest at June 7, 2008 1:35 AM

I live on the block, in a new condo building. I love it. Its very peacefu and after awhile, you don't even notice the prayers. And hey, if it is a center for terrorist activity, guess who's safest? Hint: its not you!

Posted by: guest at June 9, 2008 7:57 PM

I too live on the block and its fabulous. Try the condos on Atlantic Avenue, Boerum Heights. They are reasonable and close to the terminal. I agree with the poster above. I feel like I am the safest in NYC. LOL.

Posted by: guest at June 10, 2008 6:17 AM

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