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March 17, 2008

StreetLevel: 4th Avenue In Clover

3B-clover-03-2008.JPG
Here's some wildly thrilling news for coffee dorks: The $11,000 machine that Slate posits could "broaden the way we think about coffee" is coming to 4th Avenue. 3B, the soon-to-open cafe on Carroll and 4th (nee "Brooklyn Bean"), will have a Clover coffee maker. The luxe machine makes cups one at a time and is a rare lil' caffeinated bird. A story in the Times a couple months ago said there are only about 200 of them in shops across the world, though their cult status is quickly becoming more mainstream (there are a few already in NYC). 3B's espresso machine is no slouch, either, and its owners say they spent months selecting the beans they're going to use. The business, which'll also serve some light food, should be up and running in about a week and a half.
StreetLevel: New Biz Adds to 4th Ave. Buzz [Brownstoner] GMAP




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Comments

wow.

love it.

4th avenue wins again.

Posted by: guest at March 17, 2008 2:27 PM

How long until somebody breaks in and jacks the Clover?

Posted by: guest at March 17, 2008 2:29 PM

Can we be clear and say this is in Brooklyn's Gowanus neighborhood and not lie and say its in Park Slope.

I can't believe how much Park Slope has expanded over the past decade.....

Posted by: guest at March 17, 2008 2:31 PM

the clover is sexy.

Posted by: guest at March 17, 2008 2:32 PM

is this the cafeteria coffee shop inside the methadone clinic at the Novo?

Posted by: guest at March 17, 2008 2:39 PM

hahahahahhaahha, a NOVO joke.

Good one!!

Posted by: guest at March 17, 2008 2:47 PM

I think it is more that in past decade - well maybe 3 years - that some people have started to use 'Gowanus' rather than Pk Slope getting larger.
I, for one, have always referred to anything on 4th Avenue as Park Slope ( or maybe sarcasticly as Park Depths). This Gowanus thing is a rebranding thing.

Posted by: guest at March 17, 2008 2:55 PM

At best, 4th Avenue is "Park Flats". Not prime Slope. Not even fringe Slope. 4th Avenue is Gowanus.

Posted by: guest at March 17, 2008 2:59 PM

4th Ave. and the surrounding area should be rebranded SlopedAnus. Just a thought.

Posted by: guest at March 17, 2008 3:02 PM

Gowanus is edgy. I hear there are several restaurants and clubs opening in the area.

The Broker

Someday this lies gonna end.

Posted by: guest at March 17, 2008 3:04 PM

If 5th Avenue is solidly Park Slope (and by most people's assertions, prime slope) how is it that one block away is considered not even fringe, 2:59?

btw, 2:39 is an example of how someone who has no self esteem can hate just about anything and everything.


Posted by: guest at March 17, 2008 3:04 PM

There are two HUGE clubs opening in Gowanus soon. One on 4th and one on 3rd.

Posted by: guest at March 17, 2008 3:05 PM

funny how people keep thinking that if someone actually says that 4th avenue is growing or becoming "edgy" that it has to be a broker. yet condos, bars and restaurants continue to open along 4th. must be a lot of brokers out there.

Posted by: guest at March 17, 2008 3:12 PM

I don't get it. You can get a Mr. Coffee machine for like twenty-five bucks...

Posted by: guest at March 17, 2008 3:16 PM

3:04

Gowanus Houses and Smith Street are also separated by just one block, and yet GH isn't considered prime Boerum Hill, let alone fringe Boerum Hill...

Posted by: guest at March 17, 2008 3:18 PM

Bodega coffee is $1.

Posted by: guest at March 17, 2008 3:19 PM

Clover?

Is this a St. Patty's Day gag?

Posted by: guest at March 17, 2008 3:20 PM

What are GH considered then?

According to everything I've heard, they are in Boreum Hill.

Posted by: guest at March 17, 2008 3:20 PM

the projects.

Posted by: guest at March 17, 2008 3:23 PM

3:16

When talking about a Ferrari costing 200K, why even bring up a Hyundai costing 16K?

Right?

Posted by: guest at March 17, 2008 3:23 PM

$11K

http://www.paradiseroasters.com/product/CLOVER-1S?meta=FRG&utm_source=GBASE&utm_medium=CPC&utm_content=&utm_campaign=

Posted by: guest at March 17, 2008 3:24 PM

3:12 From BLS:
In 2006, real estate brokers and sales agents held about 564,000 jobs; real estate sales agents held approximately 77 percent of these jobs.
You're right--there ARE a lot of brokers out there!

Posted by: guest at March 17, 2008 3:29 PM

Wrong.
I'm sorry, but do we need an 11 thousand dollar machine to make one cup of coffee at a time? How utterly disgusting is that!? Why not a coffee machine which runs on burning five dollar bills?
What a putrid reminder of the grossest impulses of our society. Yuck. Double yuck. And yeah - it should be stolen and melted down into something useful like pitchforks to take out the gentry class.

Posted by: Putnamdenizen at March 17, 2008 3:30 PM

melting it down is only gonna' get you one, maybe two pitchforks at best -- so much for your chattel revolution...

Posted by: guest at March 17, 2008 3:36 PM

3:23 Actually a Mr. Coffee is to a Clover as a $16K Hyundai is to a $7 million car.

Posted by: guest at March 17, 2008 3:37 PM

yet, most people here probably pay $5 for a cup at Starbucks.

Posted by: guest at March 17, 2008 3:37 PM

What's Starbucks?

Posted by: guest at March 17, 2008 3:40 PM

Buying 11K coffee machines are good for the economy.

Buy buy buy!

Oh wait. If it's quality, I'm sure it's not built in the USA.

Nevermind.

Posted by: guest at March 17, 2008 3:45 PM

the better question is who is actually going to walk to 4th Avenue to suckle at the Clover teat. Much money for a fringe neighborhood.

Posted by: guest at March 17, 2008 3:47 PM

From the Clover website FAQ's

How much should I charge for a cup?

This depends on the coffees you are offering. Many cafés have increased cup price by 50¢ for Clover coffees, and some have charged up to US$9.95 for their very best offerings. Still others offer a list of three or more coffees with varying prices depending on availability, quality, etc.

http://cloverequipment.com/whyclover/faq.aspx


$9.95!

Posted by: guest at March 17, 2008 3:50 PM

"The $11,000 machine that Slate posits could "broaden the way we think about coffee"".

Exactly how broadly CAN one think about coffee?

Posted by: Biff Champion at March 17, 2008 3:53 PM

Have you seen the river of people heading to the Union St. station in the mornings? I'd expect that to be the main target.

Posted by: guest at March 17, 2008 3:54 PM

only in America...

Posted by: guest at March 17, 2008 3:56 PM

We live in a borough of 2.4 million people...the 4th largest city on it's own.

Why do people think that there are no people to serve the incredibly underserved borough, whether it be coffee, a new restaurant or new shop.

Bring it on! I'll walk here if the coffee is good and I live up the hill closer to 7th.

It's not that far a walk, unless you're crippled.

Posted by: guest at March 17, 2008 3:58 PM

"only in America..."


You're an idiot. These are in half the coffee shops in Europe.

Posted by: guest at March 17, 2008 3:59 PM

3:58

Are you Eliot Spitzer?

Posted by: guest at March 17, 2008 4:01 PM

I thought fourth avenue was in Gowanus Heights.

Posted by: guest at March 17, 2008 4:02 PM

4th Avenue is the taint of Gowanus.

Posted by: guest at March 17, 2008 4:03 PM

Looks like the announcement of methadone clinic at the Novo caused a major price chop there.

Posted by: guest at March 17, 2008 4:11 PM

3:59 "These are in half the coffee shops in Europe." According to the Times article, there are only 200 Clovers in use throughout the world. I believe there's an idiot on the board...and it's you.

Posted by: guest at March 17, 2008 4:11 PM

I guess 3:59 is correct assuming there are 400 coffee shops in all of Europe.

Posted by: Biff Champion at March 17, 2008 4:13 PM

Didn't you know there's only 498 coffee shops throughout Europe?

Posted by: guest at March 17, 2008 4:13 PM

there could be 498 coffee shops on 4th avenue and you all still wouldn't realize it's making a comeback.

idiots.

Posted by: guest at March 17, 2008 4:16 PM

A comeback? Did we miss the first go round?

Posted by: guest at March 17, 2008 4:18 PM

There could also be 498 dialysis clinics, 498 taxi stands, 498 methadone clinics and we still wouldn't buy in the Novo.

Posted by: guest at March 17, 2008 4:20 PM

The place on Bedford and North 8th (used to be the Read) has one of these, I hear. Think I'll stick with La Villita.

Posted by: WBer at March 17, 2008 4:26 PM

"Have you seen the river of people heading to the Union St. station in the mornings? I'd expect that to be the main target."

Have fun standing in line as that thing cranks out one cup at a time.

Posted by: guest at March 17, 2008 4:30 PM

4:30.

they bought 498 of them.

Posted by: guest at March 17, 2008 4:34 PM

You can get methadone at the Novo quicker and cheaper...

Posted by: guest at March 17, 2008 4:35 PM

Espresso is the only 'real' coffee and 11K for one of those machines is mid-range

Posted by: guest at March 17, 2008 4:36 PM

11K is my salary for a week.

Where can we get one for in-home use?

Posted by: guest at March 17, 2008 4:40 PM

When I lived in Park Slope, in my pre-PLG days [1970--74] old timers [the ones who called the street bordering the park "9th Avenue] referred to 4th Ave as "lower PS." There was a north & south Slope AND an upper and lower Slope [i.e. up and down the slope running down hill from the park]. I never heard anyone speak of "Gowanis" as a neighborhood.

Posted by: Bob Marvin at March 17, 2008 4:44 PM

Wow 4:40!

11K a week! clearly you must also have a 10 inch cock and a unicorn that you ride to work...

P.S.: Tell your supermodel girlfriend ("she's from Niagara Falls -- you wouldn't know her") we said hi.

Posted by: guest at March 17, 2008 4:48 PM

Have you seen the river of people heading to the Union St. station in the mornings? I'd expect that to be the main target.

Posted by: guest at March 17, 2008 3:54 PM


It's on the wrong side of 4th Avenue. Most people heading to the 4th Ave/Union St. subway station are coming from the Park (Park Slope) side of 4th Avenue. They are not going to cross 4th avenue to get their coffee and cross back to get on the subway towards the city.

Posted by: guest at March 17, 2008 5:10 PM

Bingo, 5:10.

Posted by: guest at March 17, 2008 5:35 PM

maybe those in the wyckoff gardens will spend their weekly paycheck on coffee???

Posted by: guest at March 17, 2008 5:45 PM

Wyckoff Gardens? Isn't that prime Boerum Hill?

Posted by: guest at March 17, 2008 6:00 PM

According to another poster, the projects are not a part of any neighborhood. They are their own entity.

As you can imagine, said poster is also missing a few chromosomes.

Posted by: guest at March 17, 2008 6:07 PM

wyckoff gardens. that's kinda' like versailles, right?

Posted by: guest at March 17, 2008 6:34 PM

has anyone who posted on this actually tried coffee from a clover? grumpy coffee (the one in manhattan, not gpt) has one. a cup is a little more expensive than usual, but is unlike any coffee you have ever tasted. i live two blocks from this new place and have been excited to check it out. now that i know they will have a clover, i am pumped. saturday and sunday seem like appropriate times to go. maybe those people i see hanging out all day in ps when i have a day off will be there during the week. should finally put ozzie's under. that place is swill.

Posted by: guest at March 17, 2008 6:38 PM

hear, hear 6:38! Ozzie's is a boil that needs to be lanced out of existence. Why, why WHY do people go there?????

Posted by: guest at March 17, 2008 6:51 PM

Would all the HATERS! please put it to rest!
and stop being negative, why be nagative its not gonna help.
Isn't the opening of new Cafe's a positive thing?

Posted by: guest at March 17, 2008 7:12 PM

i love ozzie's. get my coffee there everyday.

judging by the huge number of people in there, i seriously doubt they'll be going under anytime soon.

i sure as hell ain't walking down to 4th and crossing that road to get a cup of coffee.

Posted by: guest at March 17, 2008 7:30 PM

"11K a week! clearly you must also have a 10 inch cock and a unicorn that you ride to work..."

now you're just being silly, there are no such things as unicorns.

Posted by: guest at March 17, 2008 11:03 PM

"I'm sorry, but do we need an 11 thousand dollar machine to make one cup of coffee at a time? How utterly disgusting is that!?"

how so? please explain. i bet you cannot.

Posted by: guest at March 17, 2008 11:04 PM

11K a week, 4:40? How sad for you. I make 11K a day, and that's just in interest. But keep scrimping and saving, 4:40, and I'm sure you'll be successful one day.

Posted by: guest at March 18, 2008 1:21 PM

How sad you feel the need to lie/brag about it here, 1:21.

Posted by: guest at March 18, 2008 3:41 PM

i had ozzie's coffee once and couldn't believe anyone can drink that brown liquid. everything about that place is disgusting, including the strategically placed rat traps in the corners. the new coffee shop on 4th ave is a great spot - much nicer than i thought it would be and the coffee kicks ass.


Posted by: guest at April 19, 2008 11:56 AM

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