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March 17, 2006

Luring Brooklynites to Jackson Heights

slope slope
Queens-based blogger OuterB gets a chuckle out of Jackson Heights broker Michael Carfagna's latest marketing campaign: More Park, Less Slope. The targeted appeal to aspirational Park Slopers makes a whole lotta sense when you learn that 80% of Carfagna's new clients come from Brooklyn. OuterB parses the ad: "More Park refers to the many classic Jackson Heights co-ops that have large, private gardens," he writes. "Less Slope (I’m guessing) is a shot at Brooklyn real estate prices, which have risen much faster than the rate in Jackson Heights."
More Park, Less Slope [OuterB]
About Michael Carfagna [MPC Properties]




Comments

The historic garden district of Jackson Heights really is beautiful. Most people can't afford to buy in Park Slope these days, so JH is an alternative worth looking into. Some of my friends priced out of the Slope say they're happy in JH.

Posted by: Anon at March 17, 2006 10:08 AM

sounds like a good idea to me.

Posted by: Anonymous at March 17, 2006 10:19 AM

I have a friend who just sold her W. Village studio and was able to purchase a 2 bedroom/2 bath with balcony in JH (and had a little $ left over). She really loves it there.

Posted by: Anonymous at March 17, 2006 10:31 AM

Yeah but you'll forever have to live with the fact that JH needs to advertise.

Posted by: David at March 17, 2006 10:39 AM


If you are happy with where you live, then who cares if JH advertises?

Posted by: Anonymous at March 17, 2006 11:04 AM

i live in Jk Heights and I love it. Just lacking a bit in nightlife, but that will come with time. you can'tb beat the transportation options or the affordability of the good housing stock, compared to the rest of the city.

Posted by: Anonymous at March 17, 2006 11:18 AM

Beautiful area. But be careful of which building you buy in. Bought a spectacular 2 bedroom pre-war coop there 5 years ago. Details up the wazoo. Over 1200 sq ft of living space. Courtyards/gardens, etc. Thought I would live and retire there forever. Was a nightmare. Had a neighbor living below me that was certifiably insane. Eventually couldn't take it any longer and brought the issue up to the coop board. She was taking medication for psychosis and used this as an excuse not to meet with the board. The board was scared shitless that, if they took her to court to revoke the lease, they might lose the court case and she would be unrestrainable. I lived there for a year and sold. The couple who lived there before me also sold after living there for less than 2 years. The entire building knew that this woman was crazy but couldn't do anything about it. The couple that I sold to had full knowledge that there was a problem neighbor (I disclosed all due toconscience). They left after living there for a year. The buyers that came after them also left within a short period of time. I've had many friends who have had similar experiences though not as intense. The broker that I was working with told me of even worse scenarios in some of the more prestigious buildings (neighbors stealing clothes from laundromat out of spite, calling cops to break down a neighbors door while they're away on vacation, calling utility companies to turn of neighbors electricity...all this done to terrorize their neighbor). I guess this is the nature of coop living in nyc.
Great area but be very careful and do due diligence before buying (i.e, find out who your neighbors are).

Posted by: Anonymous at March 17, 2006 11:41 AM

'Anonymous': Would you care to name the building you lived in? Or, at least drop a 'cryptic' hint that will give me an idea which building you lived in and experienced this 'horror show'?

Robert

Posted by: Robert at March 17, 2006 11:58 AM

The building is at the corner of 86th street. It was supposedly inside the historic landmark district but on the border.

Posted by: Anonymous at March 17, 2006 12:03 PM

I'm an X brownstoner from Brooklyn. I looked in JH and would have pulled the trigger. I loved some of what I saw. But I eventually settled for Forest Hills. Some similarities, but even more for the buck (though it can be very pricey). I miss Brooklyn, but I love my place. If the typical Forest Hills house/townhouse were picked up and placed in brownstone Brooklyn, brownstoner and the whole community here wouldn't stop drooling.

Posted by: Anonymous at March 17, 2006 12:09 PM

Is it even harder for a condo to get rid of a terrible owner than for a coop? I guess the shareholder could have convinced a judge that she was being discriminated against because of her condition, got to stay in the building, and maybe even made money in the process.

Posted by: DN at March 17, 2006 12:31 PM

While the housing stock in Jackson Heights is indeed beautiful, a correct slogan would say "No Park" rather than "More Park." There really aren't any sizable parks to speak of in the neighborhood.

Posted by: Anonymous at March 17, 2006 12:39 PM

anon 12:09--

If you could pick up a Forest Hills house and move it to Brooklyn, Forest Hills would be empty.

Posted by: Anonymous at March 17, 2006 12:43 PM

Are there any gyms in JH other than the Gladiator?

Posted by: Anonymous at March 17, 2006 12:43 PM

anon 12:43--

I'm quite sure there is more than one house in Forest Hills. Last time I checked there seemed to be quite a few.

Posted by: Anonymous at March 17, 2006 2:04 PM

FYI, this Carfagna fellow is utterly horrifying, even for real estate agents. Of course, he's simply lovely compared to his wife, who purports to do kitchen renovations, and the unpleasantness of whose personality is surpassed only by that of her taste.

Posted by: Anonymous at March 17, 2006 2:42 PM

The big problem would be that you would have to tell people you lived in Queens.

Posted by: Anonymous at March 17, 2006 2:47 PM

Anonymous, Do you care to elaborate? Why do you think Carfagna is "utterly horrifying"? I dealt with him and didn't care much for him myself. He reminds me of a slick used car salesman. But I am curious to hear what your thoughts were.

Posted by: Anonymous at March 17, 2006 2:55 PM

What's worse, having to tell people you live in Queens, or paying twice as much for the privilege of telling people you live in Brooklyn?

Posted by: Anonymous at March 17, 2006 3:32 PM

Neither. People in Manhattan think it's all the same. Ha ha ha ha.

Posted by: anonymous at March 17, 2006 4:29 PM

I have a problem with anybody who has to disparage one nabe to sell another. As much as you might try to compare PS with JH, they are simply not the same, not even close. But, people have different budgets and different priorities. I live in PS, and I like it very much, as much for the amenities, restaurants, shopping, park, activities, etc as for the beautiful architecture, housing stk, etc. I would not be as happy in JH. Yeh, maybe all the same stuff might come to JH in however many years, but right now, I can't eat or drink non-existent food and beverages, or shop at non-existent stores, so why bother speculating. If I couldn't afford PS, I'd at least consider the possibilities, but there are clear reasons PS costs more. There is no further transition required for me to feel good about living there.

This broker should sell JH for the considerable value that it is, not on the basis of some baseless comparison.

Posted by: Miguel at March 17, 2006 4:43 PM

This is nothing new. In the mid-'70s people from a restoration group in Hudson, NY used to set up information tables at Brooklyn house tours to try and convince people to look there instead of Brooklyn.I thought this was rather enterprising (although it REALLY pissed off some of the people working on our house tour). I do hear that Jackson Heights is a little closer than Hudson :-)

Posted by: Bob Marvin at March 17, 2006 5:08 PM

I used to live in Forest Hills, just outside of the Gardens. Lovely house, plenty of parking (a driveway!), decent neighbors, some good amenities nearby.

But the wife and I only lasted a year. We moved to Park Slope thereafter.

Posted by: Anonymous at March 17, 2006 7:26 PM

Jackson Heights, and Elmhurst, Corona, Woodside, are some of the most densly populated areas in the city. The apts arent really consistant in the nabe. I deliver in Elmhurst and one house will be beautiful and the next is a slum with black mold etc. Those JH garden apts are pretty though if you dont mind the traffic .

Posted by: erik at March 18, 2006 3:48 PM

To each his own. I live in Jackson Heights. As someone who has never lived in New York before, coming to the jungle was far more than intimidating. Mr. Michael Carfagna provided a professional and courtious service. Other brokers spoke solely on the property that was for sale. In addition to a thorough explaination of a listings value, Mr. Carfagna offered a vast knowledge of the market and the neighborhood of Jackson Heights. Such insight is rare to find from ANY realestate broker, in New York or elsewhere.

Posted by: Alvin Porch at March 18, 2006 5:38 PM

yea, I totally think its worse to tell someone who lives in JH or Forest Hills, queens that I live in brooklyn and them laughing that they're getting twice the space for a cheaper price. btw I live in bk.

Posted by: Anonymous at March 19, 2006 5:15 PM

Ya know...circa 1979....it wasn't so cool to live in Brooklyn either! I was RUNNING into Manhattan every chance I got. Things change. Who knows? Maybe Staten Island will be the next cool borough.

Posted by: anon at March 21, 2006 12:24 PM

I agree with previous poster - Michael Carfagna is horrid. He showed me an apartment, and when he found out I was of Latin decent, changed his entire demeaner and ended our meeting by walking away from me mid-sentence without the courtesy of shaking my outstretched hand. I should have reported him! I have since heard that the co-ops he shows people have a preference for certain kinds of people, and that he is more than happy to comply.

That said, I have been living in JH now for over a year and am very happy. You can't beat the restaurants - super authentic international cuisine...gotta love it. There are some nice retail establishments - Rudy Volcano, Inner Peace, etc.

I also love hopping on the triborough bridge to leave the city on the weekends. Admittedly, I probably wouldn't want to leave as much if I had a park as nice as Prospect Park outside my door. Although I do have a really nice private garden to relax in...

Posted by: anon at April 17, 2006 3:25 PM

Carfagna is terrible. His properties are usually priced too high, which is why he can show you so many, and his wife's decorating skill is a joke. He is pushy, elitist and arrogant. At least he was when I was buying there. On the other hand, there is a much better realtor/designer in JH: Beaudoin RE. It's owned by a lady named Michele, and she also has D Karatzas there, who is the "officail" historian of JH and knows every building. These people are a pleasure to work with. She is like heaven compared with MC's hell. I recommend them highly.

Posted by: anonymous at April 26, 2006 6:07 PM

Wow! Everyone has their own opinions. I have lived (rented) in both Manhattan and Brooklyn and like both. But when it came to buying, JH was affordable, a **great** commute to midtown and it has a great sense of community. Yes, I did buy in a garden building because there's a lack of green space and I definitely need that but one of the biggest draws was price. Why do I want to commute 45-60 minutes to say I live in Brooklyn? (dodgy neighborhoods in Manhattan are out for me..and yes, I did live in Hudson Heights...)
You know what- I have to live there- I really don't care if others question it. I learned that lesson a long time ago when I didn't buy at 103rd and Westend because "it's not safe above 96th.." And then in Carroll Gardens, Brooklyn....PLLLEEEUUUUZZZZ!!!!

Posted by: Anonymous at June 24, 2006 11:58 PM

I used to live in a studio in Park Slope. I happened to had three friends from my neighborhood moving into Jackson Heights, which got me interested in JH. Now, I moved to JH two month ago and I LOVE THIS PLACE!!. I am living in much bigger 1BR with the same money I pay for a small studio in Park Slope. And this neiborhood has so many restaurants! But best of all, it is so close to Manhattan. It takes a 15 minutes to Times Squre where I work!

Posted by: kutmasta at August 22, 2006 3:59 AM

As someone who has lived and worked in JH since the early 90's, I am really saddend that the neighborhood has become so "hot." Yeah, I know my property value is going up, (I own 2 coops here), but I liked it better when it was my secret. I used to joke that I was the only US-born white person under 60 who lived here. Now, that is definately not the case. Nightlife? I think there is lots of it! But I feel comfortable going to the men's gay bars, even though I am a woman, and I love going to the many Latin American establishments. I can eat first-rate sushi at 2 AM, or arepas on the street at the same hour. Everything I need is within walking distance, except for clothes, (I don't shop at the sari stores or at BangBang) and books, and some specialty items. The great mom and pop shops that line the avenues and the two comerical streets meet the community's needs. I fear that as people move here from Brooklyn and Manhattan, more franchises will replace the community feel. I guess when that happens, I'll cash out and move on.

Posted by: Anonymous at June 9, 2007 9:47 AM

I have just purchased a coop apartment on the corner of 86st and I would like to know the avenue of the building where the lady who had the problem with the board lived just to be ashored.

Posted by: pj at June 16, 2007 7:59 PM

I have just purchased a coop apartment on the corner of 86st and I would like to know the avenue of the building where the lady who had the problem with the board lived just to be ashored.

Posted by: pj at June 16, 2007 7:59 PM

I have just purchased a coop apartment on the corner of 86st and I would like to know the avenue of the building where the lady who had the problem with the board lived just to be ashored.

Posted by: pj at June 16, 2007 8:00 PM

I have just purchased a coop apartment on the corner of 86st and I would like to know the avenue of the building where the lady who had the problem with the board lived just to be ashored.

Posted by: pj at June 16, 2007 8:03 PM

I lived in JH for 20 years (1960s-70s) and have several friends and acquaintances who've remained. I find the recent jacked-up panache of JH very amusing and a testament to marketing genius. In the 1940s-50s JH was a Nazi stronghold with regular Bund meetings; some of the notoriously nasty elderly residents in the new Historic district are likely the residue of that era. Of course in the late 70's, 80's into early 90's JH was well known for frequent shootings in connection with the cocaine trade. What in one era were the forbidding old buildings with misanthropic residents have become the "undiscovered" alternative to Park Slope, Brooklyn Heights, and the upper West Side. There are some interesting old buildings with nicely renovated apartments within but often the infrastructure is decrepit and will eventually cost the co-op owners dearly. Translate "historic" district as partially "gentrified" - much of JH housing outside of this district is on the squalid side. It is also the rare building in JH that is not teeming with mice. Despite all that, fact remains that NYC is only so big and has only so many neighborhoods and this one is a short trip to Manhattan and has great restaurants. And, according to an NY times article several years ago, more languages are spoken in JH than in any location of comparable size in the world. So, if you don't mind the constant rumble of LaGuardia jets overhead, the filthy streets, and the karma of the place, it's relatively inexpensive -despite the hype- and a direct shot into midtown.

Posted by: guest at August 26, 2007 8:54 AM

I have over 20 years experience with JH and it looks more and more like a third world slum every day. Twice over the past 3 weeks I've witnessed groups of hispanics urinating on a residential sidewalk in plain daylight. They don't pick up their dog crap, and littering seems to be a right of passage the way graffiti continues to be. I'm no racist, but there has been a wave of dirty, savagely disrespectful 3rd worlders coming in and keeping parts of this city from being the clean respectable neighborhoods they promise to be.

Posted by: guest at August 30, 2007 5:46 PM

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