Barclays Center Makes it to the Map
The Post reports that “Barclays Center” has been added to the online version of the subway map, as one can see above. Here’s the back story, from the Post: The transit hub — which connects to the under-construction arena set to open in September and serves nine subway lines plus the LIRR — was revised…
The Post reports that “Barclays Center” has been added to the online version of the subway map, as one can see above. Here’s the back story, from the Post:
The transit hub — which connects to the under-construction arena set to open in September and serves nine subway lines plus the LIRR — was revised online to “Atlantic Avenue-Barclays Center” as part of the agency’s first naming-rights deal approved in 2009. Printed subway maps and station signage won’t be updated until the summer, said officials yesterday. Barclays Center developer Bruce Ratner has agreed to pay the MTA $200,000 over 20 years for the name change.
Meanwhile, Atlantic Yards Report weighs in on the name change, calling it “sloppy”: “Well, the MTA was a wee bit sloppy. After all, the subway hub is known as Atlantic Av/Pacific St. The entrance to the N/R/D lines running along Fourth Avenue originally had both names, as indicated in the screenshot from a May 2011 map, below. By that logic, the station along those lines should be renamed Pacific St-Barclays Center. Was the MTA so concerned about getting the arena mentioned that they’d mislead straphangers?”
We don’t know if any of this really qualifies as news, but the $200,000 over 20 years stat does jump out. UPDATE: The Post did not make it clear that it is $200,000 a year over 20 years for the naming rights.
MTA Updates Subway Maps to Include Barclays Center [NY Post]
Sloppy! MTA Updates Subway Maps to Include Barclays Center–and Excises Pacific Street [AY Report]
That’s two major train stations for Ratner in the past couple of years. The completion of downtown “Ratnerville” is well under way.
Meanwhile, dollar-a-year Mayor Mike Bloomberg has managed to quadruple his net worth in the past decade, making him the 11th richest American. Nothing fishy going on here.
Yes clearly the changing of a subway station to reflect the major attraction above it, (which happen to be built by FCR) is the secret to making Bloomberg’s media quadruple in value.
So Obvious!
Also, it’s his net worth, not the value of his media company, that has quadrupled.
Do you believe that Bloomberg has made major deals like Atlantic Yards happen out of the kindness of his heart? Why would a billionaire businessman hold office for 12 years, if not for his own personal benefit?
That’s two major train stations for Ratner in the past couple of years. The completion of downtown “Ratnerville” is well under way.
Meanwhile, dollar-a-year Mayor Mike Bloomberg has managed to quadruple his net worth in the past decade, making him the 11th richest American. Nothing fishy going on here.
Wow
Lets face it, regular brooklyners wouldn’t be phased if they renamed it Sellout Blvd. Inc. We all know where it is and how to read a map. This is for visitors, tourists, stadium events. I always thought 161 / yankee sadium should just be called Yankee Stadium, but hopefully they can incorporate atlantic/barclays on the in-train LED’s so as to avoid the Paris syndrome of millions who missed the stop walking around dazed asking for directions.
Personally, i’d advocate for just “Barclays Ctr” in bold blinking letters to achieve the goal “if you don’t live here, get off at this stop”.