What Citi Habitats Acquiring aptsandlofts.com Means for You

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    As reported on Brownstoner yesterday, the real estate firm Citi Habitats has acquired Brooklyn’s own aptsandlofts.com, the brokerage, rental and new development marketing firm. Aptsandlofts.com will now operate under the Citi Habitats name. The founder, owner and president of aptsandlofts.com, David Maundrell, will take on the role of Citi Habitats Executive Vice President, Brooklyn and Queens New Development.

    “Over the course of their 13 years in the business, Dave and his team have developed an authentic Brooklyn brand and established a major presence in the local real estate market,” said Gary Malin, president of Citi Habitats. “Citi Habitats and aptsandlofts.com share a similar vision for what the combined company can achieve. Together we will offer greater opportunities for our affiliated agents, as well as a deeper pool of resources and insights for clients.”

    The combined assets of a trusted local brand and an agency with national reach means that Brooklyn buyers, sellers, and renters will have even more tools to help them find the right home.

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    This is a prime time for Citi Habitats to increase its Brooklyn presence. Median and average sale prices across the borough have continued to grow, which is good for sellers. And the total available inventory in the borough has increased as well, which, in turn, is good for buyers.

    “With the strategic acquisition of aptsandlofts.com, Citi Habitats immediately expands its footprint in Brooklyn, one of New York’s most dynamic markets,” says Pamela Liebman, president and CEO of Citi Habitats’ parent company, The Corcoran Group. “It creates a host of new opportunities for Citi Habitats to further develop its business especially in new development sales.”

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    Since Maundrell founded the agency in 2002, aptsandlofts.com has been a key player in Brooklyn development. Maundrell is often called on as a consultant, helping developers in the early stages of a project to come up with pricing and unit mixes, or working with architects on layouts and finishes that will be successful with today’s consumers.

    This commitment to listening to the customer’s needs is something both agencies have in common.

    “Citi Habitats and aptsandlofts.com share core values and philosophy,” says Maundrell. “Both firms have an unparalleled emphasis on customer service as well as agent training and education.”

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    Citi Habitats offers a host of services for their customers. Their information resources include guides for buyers and renters, plus a dedicated relocation department for those who are new to New York City. Their experts help their clients negotiate all stages of the process, from learning their needs, through guiding their clients through paperwork and negotiations, and even helping them move in to their new homes.

    The combined experience and expertise of Citi Habitats and aptsandlofts.com roster of agents — coupled with the creative abilities of Citi Habitats’ marketing and PR teams —will ensure that properties for sale or rent get the attention they deserve.

    Get in touch with Citi Habitats today and be on the way to finding your new Brooklyn home.

     

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