Why, oh why, do some sellers continue to use brokers that can’t do the marketing basics, like take some decent photos and set up good online listing? Take the case of 104 Berkeley Place, a nice old brownstone in a prime part of Park Slope. For the $150,000 commission this guy stands to make, we get two crappy night-time interior photos on StreetEasy. That’s it. So is it worth the $2,500,000 asking price? No way to know, really, but buyers are going to go into the process with a negative bias about the three-family house. Boggles the mind.
104 Berkeley Place [Exit All Seasons Realty] GMAP P*Shark


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