What you’re looking at above is the Sophia Lofts, a Williamsburg warehouse on North 9th that recently hit the market. The condo is named after one Sophia Zablowski, who apparently ran a babka bakery out of the building starting in 1915, according to Apartments & Lofts’ marketing materials. Like the development’s name, the Sophia’s ad campaign emphasizes Ye Olde Williamsburg: The concept of the newly converted Sophia Lofts grew out of a sheer love of timeless architecture and timeless inspiring life imprints. The timeless building (in our opinion, not the most handsome of warehouses, at least from the outside) is being tricked out with an of-the-moment gut renovation; its 11 units will have exposed brick, timber beams, and high-end appliances. Once you get past the treacly sales spin, in fact, the pricing seems fairly reasonable: Units are ranging from less than $500 a square foot to a touch over $800. Who’s checked them out?
The Sophia GMAP
Sophia Listings [Apartments & Lofts]
Development Du Jour: Sophia Lofts [Curbed]