In an email trumpeting the fact that 8 out of the 40 units at Toll Brothers North 8 project in Williamsburg have sold comes this promotional photo(shop) of what’s supposed to be the pastoral view out the front door of the condominium building, complete with giant butterfly. (C’mon, at least throw in a bike path or a railing along the river.) While we can’t imagine anyone who’s ever set foot in Williamsburg buying that story, they may not need to: When we walked past the sales office on Bedford Avenue on Saturday there were several middle-aged people who looked like they weren’t from Williamsburg. In fact, they looked a lot more like they were from Scarsdale. Is this really the future of North Brooklyn? A suburban substitute for aging baby boomers? GMAP
Toll Brothers in the Burg: 49 N. 8th Coming [Brownstoner]
On Celebrating Unimpressive Percentages [Curbed]