Blog Addiction Hurting Worker Productivity

We know how much time we spend reading blogs at work–and we’d probably spend even more if our firewall didn’t block half of them. According to a recent study by Ad Age, we aren’t alone:

About 35 million workers — one in four people in the labor force — visit blogs and on average spend 3.5 hours, or 9%, of the work week engaged with them, according to Advertising Age’s analysis. Time spent in the office on non-work blogs this year will take up the equivalent of 2.3 million jobs. Forget lunch breaks — blog readers essentially take a daily 40-minute blog break.

How much time do you spend reading blogs every day?
What Blogs Cost American Business [Ad Age]